Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
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This Author published in this journals
All Journal Journal of Social Science Journal of Political Innovation and Analysis
Kiflu Chekole Tekle
Livingstone International University of Tourism Excellence and Business Management
Environmental Science Social Sciences

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The Effect of Product Development on Operational Performance: A Case Study of Ultimate Motors Musie Ayana Dagnaw; Fitsum Tsegaye Gebreab; Chekol Gizachew Melisew; Hailemichael woldu kiros; Kiflu Chekole Tekle; Mohamad Maulana Ridzki
Journal Of Social Science (JoSS) Vol 4 No 1 (2025): JOSS: Journal of Social science
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/joss.v4i1.424

Abstract

This study entitled “The effect of Product Development on Operational Performance: A Case Study of Ultimate Motors Plc" examines the relationship between product development initiatives and operational performance at Ultimate Motors. The research employed a mixed-methods approach, combining a quantitative survey of 98 employees across product development, manufacturing, and operations functions at Ultimate Motors. The data was collected through an online questionnaire distributed via email and Telegrams. Using Partial Least Squares Structural Equation Modeling, the results indicate that four key product development elements - assembly line, product design, research & development, and product innovation - collectively account for 78.3% of the variance in Ultimate Motors' manufacturing costs and production efficiency. A standout finding is the outsized influence of assembly line optimization, which alone explains 47.7% of the operational performance outcomes. Product design also emerges as a critical factor, contributing 21.6% of the variance. However, the study reveals that inadequate employee training limits the full utilization of advanced design tools. While research & development and product innovation show positive impacts, their relationships with manufacturing costs and production time are not statistically significant. In contrast, effective assembly line management proves to be a crucial lever, driving improved efficiency, reduced costs, and faster timelines. To enhance its operational competitiveness, the study recommends that Ultimate Motors should: adopt advanced CAD software, invest in design team training, leverage CASE tools for innovation, upskill the R&D function, and embrace automation and flexible production technologies.
The Effect of Product Development on Operational Performance: A Case Study of Ultimate Motors Musie Ayana Dagnaw; Fitsum Tsegaye Gebreab; Chekol Gizachew Melisew; Hailemichael woldu kiros; Kiflu Chekole Tekle; Mohamad Maulana Ridzki
Journal Of Social Science (JoSS) Vol 4 No 1 (2025): JOSS: Journal of Social science
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/joss.v4i1.424

Abstract

This study entitled “The effect of Product Development on Operational Performance: A Case Study of Ultimate Motors Plc" examines the relationship between product development initiatives and operational performance at Ultimate Motors. The research employed a mixed-methods approach, combining a quantitative survey of 98 employees across product development, manufacturing, and operations functions at Ultimate Motors. The data was collected through an online questionnaire distributed via email and Telegrams. Using Partial Least Squares Structural Equation Modeling, the results indicate that four key product development elements - assembly line, product design, research & development, and product innovation - collectively account for 78.3% of the variance in Ultimate Motors' manufacturing costs and production efficiency. A standout finding is the outsized influence of assembly line optimization, which alone explains 47.7% of the operational performance outcomes. Product design also emerges as a critical factor, contributing 21.6% of the variance. However, the study reveals that inadequate employee training limits the full utilization of advanced design tools. While research & development and product innovation show positive impacts, their relationships with manufacturing costs and production time are not statistically significant. In contrast, effective assembly line management proves to be a crucial lever, driving improved efficiency, reduced costs, and faster timelines. To enhance its operational competitiveness, the study recommends that Ultimate Motors should: adopt advanced CAD software, invest in design team training, leverage CASE tools for innovation, upskill the R&D function, and embrace automation and flexible production technologies.
The Influence of Social Media on Public Opinion Formation in the Post-Truth Era Adelia Azzahra; Kiflu Chekole Tekle
Journal of Political Innovation and Analysis Vol. 1 No. 1 (2024): Journal of Political Innovation and Analysis
Publisher : Politeknik Siber Cerdika Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59261/jpia.v1i1.2

Abstract

This study examines the impact of social media on public opinion formation in the post-truth era, characterized by the spread of biased or inaccurate information. Social media platforms, while facilitating information dissemination, often contribute to the creation of echo chambers and filter bubbles, shaping political perceptions and influencing public discourse. Through a qualitative approach, this research investigates how misinformation and disinformation campaigns leverage social media to manipulate public opinion and the role of education and policy regulation in counteracting these effects. The findings provide insights into regulatory frameworks and digital literacy strategies needed to mitigate the adverse effects of social media on political opinion.
Co-Authors Adelia Azzahra Chekol Gizachew Melisew Fitsum Tsegaye Gebreab Hailemichael woldu kiros Mohamad Maulana Ridzki Musie Ayana Dagnaw