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All Journal JURNAL PENDIDIKAN TAMBUSAI International Journal of Applied Research and Sustainable Sciences (IJARSS)
Alfiyan, Vinny Putri
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Religion Humanities Chemical Engineering, Chemistry & Bioengineering Decision Sciences, Operations Research & Management Education Social Sciences

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Persepsi Pemustaka terhadap Kualitas Layanan Digital di Perpustakaan Universitas Negeri Padang Alfiyan, Vinny Putri; Rahmah, Elva
Jurnal Pendidikan Tambusai Vol. 9 No. 1 (2025)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v9i1.25713

Abstract

Penelitian ini bertujuan untuk menganalisis persepsi pemustaka terhadap kualitas layanan digital di Perpustakaan Universitas Negeri Padang. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan teknik pengumpulan data melalui kuesioner yang disebarkan kepada 100 responden yang dipilih menggunakan teknik simple random sampling. Analisis data dilakukan secara deskriptif dengan mengukur lima indikator kualitas layanan digital, yaitu tangible, reliability, responsiveness, assurance, dan empathy. Hasil penelitian menunjukkan bahwa persepsi pemustaka terhadap kualitas layanan digital secara umum berada pada kategori tinggi, dengan indikator tangible dan assurance memiliki nilai tertinggi. Namun, masih terdapat beberapa kendala dalam aspek reliability, khususnya terkait dengan ketersediaan layanan digital tanpa gangguan teknis. Rekomendasi diberikan untuk meningkatkan infrastruktur teknologi dan pelatihan teknis bagi pemustaka agar lebih optimal dalam memanfaatkan layanan digital.
Universitas Negeri Padang Library Promotion Strategy in Attracting Visitors Ardhana, Annisa Dwitya; Alfiyan, Vinny Putri; Bellini, Melani Putri; Marlini
International Journal of Applied Research and Sustainable Sciences Vol. 2 No. 12 (2024): December 2024
Publisher : MultiTech Publisher

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Abstract

This study aims to discuss the promotional strategies employed by the Universitas Negeri Padang Library to attract visitors or users to the library. The research method used is library research or literature study with a qualitative approach to obtain data in the form of words or descriptions. The research findings indicate that library promotion strategies can be implemented through the following activities: (a) Print media, such as newspapers, magazines, and brochures; (b) Electronic media, including television, websites, and social media, which are currently popular among users, as well as radio; (c) Non-mass media, such as banners and billboards; (d) Event-based media, such as exhibitions, seminars, talk shows, and outreach programs.
Co-Authors Ardhana, Annisa Dwitya Bellini, Melani Putri Elva Rahmah Marlini