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All Journal Journal of English Language, Literature, and Teaching (J-ELLiT) ASEAN Journal of Community Engagement
Adyatma, Adham
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Economics, Econometrics & Finance Education Public Health Social Sciences Other

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KRABBY KRONICLE – A COMEDIC EPISODE OF SPONGEBOB SQUAREPANTS TO CRITICIZE THE PRACTICE OF YELLOW JOURNALISM Adyatma, Adham; Eliyanah, Evi; Chotib, Mochamad Nasrul
J-ELLiT (Journal of English Language, Literature, and Teaching) Vol 7, No 2 (2023): Vol 7, No 2 (2023)
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um046v7i22023p80-90

Abstract

Cartoons as a medium of social criticism have been increasingly popular for the last decades. Famous cartoons targeting adult audiences like South Park and The Simpsons heavily tackle the politics and events in the USA. Children’s cartoons can be equally critical and political. However, scant scholarship still explores the political dimension of children's cartoons. This study aims at filling the scholarly lacuna by looking at how SpongeBob SquarePants, a cartoon dedicated to children, conveys its political message, specifically examining the Krabby Kronicle episode (2008); this article demonstrates that the episode heavily criticizes the practice of yellow journalism through the use of allegory. The allegory is utilized in the narrative to deliver the political message as they try to compare the practice of yellow journalism in the Krabby Kronicle episode and the actual practice of yellow journalism. The allegory is supported by the cinematic (mise-en-scene) aspect of the episode to make the narrative not only entertaining but also make the message believable.
Designing a Curriculum and Learning Program for the Creative Industry’s Challenge and Workforce Development Chotib, Mochamad Nasrul; Widodo, Herditya Wahyu; Subagyo, Kukuh Prayitno; Sujiatmoko, Ahmad Heki; Yannuar, Nurenzia; Adyatma, Adham; Q. Z., Gizka Namira; Waradani, Indira Rizqita; P., Juanita Maharani
ASEAN Journal of Community Engagement Vol. 8, No. 2
Publisher : UI Scholars Hub

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Abstract

This article discusses the importance of developing a learning track to respond to the demands of the creative market industry in the community, particularly with regard to journalism and related content creation. The study is based on a collaborative workshop conducted with practitioners from the Indonesian platform Kapanlagi Youniverse. The results of this preliminary study indicate that designing a curriculum and learning program that aligns with current industry practices is essential for preparing the journalism and creative content workforce. Collaborating with industry practitioners is crucial to competing in the rapidly evolving creative industry. The findings also suggest that incorporating subjects such as focused journalism and specific writing, as well as collaborative subjects, into up-to-date learning programs is vital for meeting contemporary industry requirements. Furthermore, the study highlights the needs to take action to develop an undergraduate curriculum that leverages relevant materials, media, and artificial intelligence (AI) technologies. By preparing the creative industry’s workforce in the community, we can enhance its readiness, thus fostering a circular learning process that benefits the community as a whole.
Co-Authors Ahmad Heki Sujiatmoko Evi Eliyanah, Evi Herditya Wahyu Widodo Kukuh Prayitno Subagyo Mochamad Nasrul Chotib Nurenzia Yannuar P., Juanita Maharani Q. Z., Gizka Namira Waradani, Indira Rizqita