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All Journal Gunung Djati Conference Series Jurnal Pelita Raya (JPR)
Moch. Hoerul Gunawan
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Religion Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Economics, Econometrics & Finance Education Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Social Sciences Other

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DEVELOPMENT OF ISLAMIC ORGANIZATIONAL CULTURE AS AN ATTRACTION FOR ISLAMIC BANKING CUSTOMERS Moch. Hoerul Gunawan; Ajeung Silva Syara Noor Silmi Sudrajat; Bahmid I Magi; Muhamad Ridwan
Gunung Djati Conference Series Vol. 56 (2025): Seminar Nasional Ekonomi dan Bisnis Islam
Publisher : UIN Sunan Gunung Djati Bandung

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Abstract

This study aims to examine in depth how the development of Islamic organizational culture can function as an attraction for Islamic banking customers. The research method used is a qualitative approach with data collection techniques through literature studies. Data analysis is carried out descriptively-analytical. The results of the study indicate that Islamic organizational culture that is consistently internalized in the work and service systems can increase positive customer perceptions of the integrity and commitment of Islamic institutions. This culture creates a deeper emotional and spiritual relationship with customers, thus having an impact on increasing trust and loyalty. In addition, the application of Islamic culture has proven effective as a differentiation strategy, especially in targeting segments of Muslim society that prioritize religious values ​​in choosing financial institutions. This study recommends that Islamic banking continue to strengthen its organizational culture through training, internal supervision, and the active involvement of the Sharia Supervisory Board in building applicable and sustainable Islamic values.
Transformation of Productive Zakat for the Empowerment of Urban Poor Families Zainal Arifin; Adamu Abubakar Muhammad; Rozi; Moch. Hoerul Gunawan; Ayu Safitri
Jurnal Pelita Raya Vol. 1 No. 2 (2025): Jurnal Pelita Raya (JPR)
Publisher : Mahkota Science Publishers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65586/jpr.v1i2.23

Abstract

Zakat, which should be a strategic instrument of social justice, is often still positioned as short-term charitable assistance rather than transformative socio-economic capital. This study proposes an understanding of productive zakat not only as an Islamic economic instrument but also as a welfare policy practice with broad implications for the configuration of social justice in Indonesian urban spaces. This study uses a non-empirical qualitative method, with a critical literature review and an integrative conceptual analysis. The results indicate that productive zakat in Indonesia will be truly meaningful only if it does not stop at mere religious jargon or a financial redistribution mechanism, but becomes a social movement that upholds structural justice in a capitalist, unequal urban ecosystem. Zakat must transcend its role as an aid and function as an agent of change that challenges the roots of poverty, reorganises the power relations between muzakki, amil, and mustahik, and restores the spirit of maqāṣid al-syarī‘ah as an ethical energy for the liberation of humans from dependence and injustice. The success of productive zakat, therefore, is not measured by the number of program success reports or nominal increases in funds, but by the courage of zakat institutions to position themselves as a space for moral resistance against an economic system that breeds inequality by proving that Islamic spirituality not only teaches compassion, but also solidarity with those who are most marginalised in the city.
Co-Authors Adamu Abubakar Muhammad Ajeung Silva Syara Noor Silmi Sudrajat Ayu Safitri Bahmid I Magi Muhamad Ridwan Rozi Zainal Arifin