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All Journal Pendas : Jurnah Ilmiah Pendidikan Dasar JSEHT JISE
Supriyadi, Heri
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Other

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Journal : JSEHT

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Minat dan Penilaian Pembelian Produk Halal pada Masyarakat Lampung Rahmawati, Wahyu; Supriyadi, Heri; Riswan
Jurnal Ekonomi Syariah dan Pariwisata Halal Vol 4 No 1 (2025): Journal of Syariah Economic and Halal Tourism (JSEHT)
Publisher : Sekolah Tinggi Ilmu Ekonomi Syariah (STIES) ALIFA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70371/jseht.v4i1.181

Abstract

AbstractThis research emphasizes the importance of identifying factors that influence the decision to purchase halal certified cosmetics, such as halal labels, halal awareness, price and special offers. From the research results, it can be concluded that Lampung community students as a whole understand halal products according to Islamic teachings, but the choice of approach to halal and haram products is closely related to their religious beliefs and the community itself. However, in general, students want to increase their knowledge about halal products and the importance of following religious teachings. Lampung people also check and read whether the food has a halal certificate from a trusted party.Keywords: Interest, Assessment, Halal Products
Co-Authors Koimah Mardian, Husni Rahmawati, Wahyu Riswan Riswan Jaenudin Yusuf Hartono