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All Journal Jurnal Manajemen MANAJEMEN DEWANTARA INTEGRITAS : Jurnal Pengabdian Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat
Wong, Sharon
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Nursing Social Sciences

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Peningkatan Literasi Keuangan dan Strategi Manajemen Keuangan Kewirausahaan Bagi UMKM Chrobao Wong, Sharon; Setiadiwiria, Mahersya Christiani; Jocelyn, Angelique; Mintarja, Natasya; Malelak, Mariana Ing
Abdimas Galuh Vol 7, No 1 (2025): Maret 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v7i1.18225

Abstract

Inisiatif pengabdian masyarakat ini menyediakan program pendampingan untuk UMKM bernama Chrobao, sebuah usaha kecil yang berbasis di Surabaya yang menjual produk kerajinan rajutan tangan. Program ini bertujuan untuk meningkatkan literasi keuangan Chrobao dan mempersiapkan bisnis ini dengan kemampuan untuk menyiapkan laporan keuangan berbasis digital menggunakan aplikasi yang bernama “Money Manager”. Tujuan ini dicapai melalui dua pendekatan. Pertama, presentasi materi tentang literasi keuangan akan disampaikan, dengan harapan Chrobao akan lebih memahami cara mengelola dan mengoptimalkan keuangan. Kedua, pelatihan langsung akan dilakukan dalam pemanfaatan aplikasi “Money Manager”, yang memungkinkan Chrobao mencatat transaksi harian dengan mudah. Alat digital ini akan memungkinkan Chrobao untuk merampingkan proses manajemen keuangan. Pada akhirnya, melalui inisiatif ini, diharapkan Chrobao akan diberdayakan untuk mengoptimalkan operasi keuangan dan mendorong profitabilitas.
FINANCIAL DUE DILIGENCE AKUISISI CITIBANK N.A., INDONESIA OLEH PT BANK UOB INDONESIA Wong, Sharon; Wiranata, Destya; Jocelyn, Angelique; Mintarja, Natasya; Linawati, Nanik
MANAJEMEN DEWANTARA Vol 9 No 2 (2025): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v9i2.19595

Abstract

This study aims to explain the changes in profitability and compare the company value of Citibank, N.A., Indonesia before and after being acquired by PT Bank UOB Indonesia and to see financial due diligence and whether PT Bank UOB has done the right strategy. Profitability is measured by the ratio of Net Profit Margin, Return On Equity, and Return On Asset. The research method used is a quantitative approach with a comparative research type. The result of this study is that after the acquisition in 2022 there was a significant decrease in 2024 in Net Profit Margin (NPM) between before the acquisition and after the acquisition, besides that there was a decrease in Return On Assets (ROA) and also Return On Equity (ROE). Therefore, no financial synergy exists through the acquisition of Citibank, N.A., Indonesia by PT Bank UOB Indonesia.
FAKTOR YANG MEMPENGARUHI MINAT PENGGUNAAN DIGITAL BANKING DI KALANGAN GENERASI Z KOTA SURABAYA DENGAN MENGGUNAKAN PENDEKATAN TECHNOLOGY ACCEPTANCE MODEL Wong, Sharon; Wiranata, Destya; Jocelyn, Angelique; Polandauw, Clarissa Amanda; Jovita, Ansella; Linawati, Nanik
MANAJEMEN DEWANTARA Vol 9 No 2 (2025): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v9i2.19654

Abstract

The main aim of this study is to investigate the factors that influence the adoption of digital banking within the Generation Z age range, especially factors such as perceived ease of use and perceived usefulness. Thus, this research provides an in-depth insight of how these 2 factors affect one’s desire to adopt digital banking. This study is quantitative, with the use purposive sampling, targeting Generation Z digital banking users in Surabaya city with a sample size of 145 respondents. The data was acquired by creating a questionnaire in Google Form, which is then analyzed by the use of SmartPLS with the utilization of Structural Equation Modelling (SEM) method. The SEM method was used to test the relationship between the independent variables (perceived ease of use and perceived usefulness) and dependent variable (adoption of digital banking). The study’s findings depict that both perceived ease of use and perceived usefulness have significant influence towards Generation Z’s adoption of digital banking.
PENINGKATAN LITERASI KEUANGAN BAGI SISWA SMA MENGGUNAKAN METODE INTERACTIVE LEARNING Wong, Sharon; Wiranata, Destya; Setiadiwiria, Mahersya Christiani; Mintarja, Natasya; Jovita, Ansella; Soetandio, Elena Erensia; Linawati, Nanik
INTEGRITAS : Jurnal Pengabdian Vol 9 No 2 (2025): AGUSTUS - DESEMBER
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat - Universitas Abdurachman Saleh Situbondo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/integritas.v9i2.6357

Abstract

Di zaman modern ini, pengetahuan finansial sangat penting untuk dimiliki oleh setiap individu. Pengetahuan mengenai mengelola keuangan pribadi harus ditanamkan dalam diri semua manusia sejak dini. Kegiatan pengabdian masyarakat di kelas X SOCIAL 2 Sekolah Menengah Atas Nation Star Academy telah dilakukan untuk mengatasi masalah kurangnya literasi keuangan di kalangan remaja usia 15-17 tahun. Metode pengajaran interactive learning digunakan untuk memberikan edukasi literasi keuangan ke para murid SMA, yang bertujuan untuk mendorong keaktifan para murid dalam berpartisipasi dalam pembelajaran. Pengabdian masyarakat dilakukan dalam tiga tahap, yaitu tahap persiapan untuk menentukan komunitas yang akan dilayani dan persiapan materi dan games yang akan dilakukan, tahap pelaksanaan aktivitas belajar-mengajar, dan tahap evaluasi yang dilakukan melalui games untuk melihat seberapa jauh para murid telah memahami materi. Hasil dari pengabdian masyarakat sangat memuaskan karena para murid yang awalnya tidak terlalu mengerti mengenai materi-materi yang diajarkan menjadi jauh lebih paham mengenai literasi keuangan, yang dibuktikan melalui keaktifan ketika memainkan games, dan perbandingan nilai pre-test dan post-test yang sangat baik. Melalui interactive learning, siswa-siswi kelas X SOCIAL 2 Sekolah Menengah Atas Nation Star Academy menjadi lebih melek finansial.
HUBUNGAN DEMOGRAFI DENGAN LAMA PENGALAMAN INVESTASI SEORANG INVESTOR DI KOTA SURABAYA Wong, Sharon; Jocelyn, Angelique; Mintarja, Natasya
Jurnal Manajemen Vol. 14 No. 2 (2024): JURNAL MANAJEMEN VOL. 14 NO. 2 DESEMBER 2024
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/jm.v14i2.4398

Abstract

The primary aim of this study is to analyze the relationship between demographic factors and the investment experience of stock investors. Specifically, it explores how factors such as gender, age, educational level, income level and occupation are related to the duration of an investor’s experience in the stock market.  This study is quantitative and employs a purposive sampling technique, focusing on stock investors in Surabaya City with a sample size of 110 respondents. Data was collected through a questionnaire created on Google Forms. The data acquired was analyzed using SPSS Version 29 software, employing two statistical tests, Chi-Square test and ANOVA. The Chi-Square test was used to examine the relationships between demographic factors - gender, age, occupation, educational level and income level - are significantly related to an investor’s investment experience. Based on the ANOVA test, which was used to compare differences, it is shown that only gender had a significant impact on investment experience.
Co-Authors Jocelyn, Angelique Jovita, Ansella Mariana Ing Malelak Mintarja, Natasya Nanik Linawati Polandauw, Clarissa Amanda Setiadiwiria, Mahersya Christiani Soetandio, Elena Erensia Wiranata, Destya