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All Journal Tractare: Jurnal Ekonomi-Manajemen
Atmojo , Agus Sekti Susila
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The Influence Of Promotion, Prices And School Image On The Acceptance Of New Students At SDS Kristen Tabqha, Batam City: Sinaga , Anjes Mara; Nuraeni , Brigida Endah; Atmojo , Agus Sekti Susila
Tractare: Jurnal Ekonomi-Manajemen Vol 7 No 2 (2024): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v7i2.157

Abstract

This research aims to determine the influence of promotion, price and school image, both partially and simultaneously, on the acceptance of new students at SDS Kristen Tabqha, Batam City. This research used a quantitative method with a population of 369 parents using the Slovin method to produce a sample of 100 parents and data collection using a questionnaire. The results of this research found that the promotion variable had a tcount of 3.578 > ttable 1.661 with a significance level of 0.001 < 0.05, so promotion had a positive and significant effect on the acceptance of new students at SDS Kristen Tabqha, Batam City. The price variable has a tcount of 2.340 > ttable 1.661 with a significance level of 0.021 < 0.05, so price has a positive and significant effect on the acceptance of new students at SDS Kristen Tabqha, Batam City. The school image variable has tcount 8.308 > ttable 1.661 with a significance level of 0.000 < 0.05, so school image has a positive and significant effect on the acceptance of new students at SDS Kristen Tabqha, Batam City. From the F test it is known that the fcount for promotion, price and school image is 91.196 > ftable 2.70 with a significance level of 0.000 < 0.05. This shows that the promotion, price and school image variables simultaneously have a positive and significant effect on the acceptance of new students at SDS Kristen Tabqha, Batam City.
Strategies For Strengthening Employee Performance: The Synergistic Influence Of Training, Compensation, And Motivation At PT PCI Elektronik Internasional: Atmojo , Agus Sekti Susila; Nuraeni , Brigida Endah; Sumarya , Edi
Tractare: Jurnal Ekonomi-Manajemen Vol 8 No 1 (2025): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v8i1.163

Abstract

This study aims to analyze the effect of training, compensation, and motivation on employee performance in the Quality Department of PT PCI Elektronik Internasional in Batam City. The research approach used is quantitative, with 89 respondents determined using the Slovin formula. Data collection was carried out through an online questionnaire using Google Forms, and the data was analyzed using SPSS software. The results showed that training had a positive and significant effect on employee performance (account = 4.921> stable = 1.662; significance 0.000 <0.05). Motivation also showed a positive and significant effect (account = 4.514> ttable = 1.662; significance 0.000 <0.05). However, compensation showed a significant negative effect on performance (account = -2.316 <ttable = 1.662; significance 0.023 <0.05). Simultaneously, the three variables have a significant effect on performance (Fcount = 74.156 > Ftable = 2.71; significance 0.000 < 0.05). The contribution of training, compensation, and motivation variables to employee performance is 72.4%, while 27.6% is influenced by other factors outside this study. These results indicate that training and motivation are the main strategies for improving performance, while the compensation system needs to be reviewed. Keywords: Training, Compensation, Motivation, Employee Performance, Quality Department
Co-Authors Brigida Endah Nuraeni Sinaga , Anjes Mara Sumarya , Edi