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All Journal Journal of Innovative and Creativity Ipso Jure
Meutia Nadia Karunia
Institut Teknologi Sumatera
Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Electric Vehicle Regulation: Navigating Legal Challenges in Sustainable Transportation Transformation Meutia Nadia Karunia; Muhammad Abi Berkah Nadi; Rudy Max Damara Gugat; Resma Bintani Gustaliza
Ipso Jure Vol. 2 No. 2 (2025): Ipso Jure - March
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/54rge811

Abstract

The global adoption of electric vehicles (EVs) continues to increase in line with efforts to reduce carbon emissions and achieve sustainable transportation. The Indonesian government targets 2 million electric cars and 13 million two-wheeled electric vehicles by 2030, with various fiscal incentives and subsidies. However, EV adoption still faces major challenges, including high prices compared to conventional vehicles, limited charging infrastructure, and regulations that have not been fully integrated. The complexity of regulations, including the 38 Indonesian National Standards (SNI) that are still voluntary, hinders the acceleration of the EV industry. In addition, regulations related to battery waste management and carbon footprint in electric vehicle production still need to be strengthened. This study uses normative juridical methods with legislative, conceptual, and comparative legal approaches to analyze the effectiveness of EV regulations in Indonesia compared to other countries. The results of the study show the need for regulatory harmonization, the application of the Extended Producer Responsibility (EPR) principle for battery recycling, and the integration of environmental policies in EV development. With more structured policies and collaboration between the government, industry, and society, Indonesia can accelerate the adoption of electric vehicles effectively and sustainably, while reducing environmental impact and increasing the competitiveness of the national industry
Analysis of the Influence of Perceived Value, E-WOM, and Digital Promotion on Purchase Intention of Electric Vehicles Ninda Rachmawati; Muhammad Iqbal Fajri; Rudy Max Damara Gugat; Riesna Apramilda; Syamsul Hadi; Meutia Nadia Karunia
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.3092

Abstract

The purpose of this study is to investigate the impact of perceived value, electronic word of mouth (E-WoM), and digital promotion on Indonesian consumer purchase intention of electric vehicles. This study was initiated against the backdrop of retrieving the deteriorating environmental situation and conductive marketing strategies promoting purchase consideration of eco-friendly cars. This study is a quantitative research using purposive sampling with 210 participants as samples of consumers, which meet the following requirements: 18 years old and having been staying in Indonesia; have basic understanding of electric vehicle (or EV); and ever search any information or consider to buying it. This data was collected via a 5-point Likert scale questionnaire and analyzed with multiple linear regression. The analysis results indicate that all three independent variables have a positive and significant effect on purchase intention. Perceived value increases purchase intention through perceptions of functional, emotional, and social benefits that are considered greater than the costs incurred. E-WoM strengthens consumer trust through credible positive reviews, while digital promotion drives purchase intention through informative, interactive, and persuasive campaigns. These findings imply that electric vehicle marketing strategies in Indonesia should integrate efforts to enhance perceived value, manage positive E-WoM, and optimize digital promotion to accelerate market adoption.
Co-Authors Muhammad Iqbal Fajri Nadi, Muhammad Abi Berkah Ninda Rachmawati Resma Bintani Gustaliza Riesna Apramilda Rudy Max Damara Gugat Syamsul Hadi