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All Journal Jurnal Produksi Tanaman Jurnal Pengabdian Masyarakat (ABDIRA) Journal of Economics and Social Sciences
Saputra, Dani Adi
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Aerospace Engineering Agriculture, Biological Sciences & Forestry Computer Science & IT Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Nursing Social Sciences Other

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What Drives Consumers to Buy Comfeed Feed? Study at Rissa Mandiri Shop in Magetan Saputra, Dani Adi; Sumarsono, Hadi; Kristiyana, Naning
Journal of Economics and Social Sciences (JESS) Vol. 4 No. 1 (2025): Journal of Economics and Social Sciences (JESS)
Publisher : CV. Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/jess.v4i1.766

Abstract

This study aims to analyze the influence of product quality, product attributes, and product variants on the purchase decision of Comfeed feed at the Rissa Mandiri Coconut Source Store in Magetan. The research background is based on the importance of understanding consumer preferences in choosing quality animal feed to support livestock productivity. This study uses a quantitative approach with a survey method of 196 store consumer respondents. The data was analyzed using the Structural Equation Modeling (SEM) method based on Partial Least Square (PLS). The results of the study show that product quality, product attributes, and product variants simultaneously have a significant effect on purchasing decisions. Partially, each independent variable also has a positive influence on purchasing decisions. These findings confirm the importance of improving product quality, features, and variety as a marketing strategy to increase consumer satisfaction and loyalty in the animal feed sector.
Geosite Bercerita: Strategi Interpretatif Geowisata melalui Papan Informasi di Desa Jari, Bojonegoro Indriani, Yulia; Aji Prayogo, Dimas Priyo; Fadilah, Rifqo’ Nur; Saputra, Dani Adi; Aini, Anur Rofiqoh
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 5, No 4 (2025): Abdira, Oktober
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v5i4.954

Abstract

Jari Village, located in Gondang District, Bojonegoro Regency, holds significant geotourism potential, particularly through two main geosites: Selo Gajah and Banyu Wedang. However, the lack of interpretative media and limited availability of scientific and cultural information on-site has led to low levels of public and visitor understanding regarding the importance of these geological sites. A community service program conducted by students of the Collaborative Thematic KKN (Community Service Program) from the University of Bojonegoro was carried out to design and install educational information boards that integrate scientific geological narratives with local folklore. Through a participatory approach, the program included the stages of site survey, content development, validation, and installation. The results showed that the information boards had a significant impact on improving public understanding, enriching the tourism experience, and fostering awareness of the need to preserve geological and cultural heritage. This program serves as an integrative model for developing educational and sustainable geotourism.
Peningkatan Daya Tarik Wisata melalui Pembuatan Video Promosi Geosite di Desa Jari Kecamatan Gondang Kabupaten Bojonegoro Indriani, Yulia; Saputra, Dani Adi; Tunggal Dewi, Tahta Tribuana; Bilqinaristi, Chairissa; Pratama, Irfan Adi
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 5, No 4 (2025): Abdira, Oktober
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v5i4.1100

Abstract

Jari Village, located in Gondang Subdistrict, Bojonegoro Regency, possesses significant geotourism potential through the presence of the Selo Gajah and Banyu Wedang Geosites. However, this potential has not yet been fully optimized. The Thematic Collaborative Community Service Program (KKN-TK) Group 06 of Bojonegoro University was conducted with the aim of enhancing tourism appeal through the creation of an informative and educational promotional video. The video production process consisted of three main stages-pre-production, production, and post-production-which included idea planning, filming, and final editing. The result was a two-minute video showcasing the natural beauty, geological uniqueness, and educational value of the geosites. The distribution strategy utilized social media platforms such as Instagram, YouTube, and TikTok, along with collaborations with various stakeholders to expand promotional reach. This initiative proved effective in increasing the visibility of Jari Village as a geotourism destination while supporting efforts in geosite conservation and sustainable management.
Studi Genetika Aksesi F1 Hasil Pemuliaan Konvensional Jeruk Siam Mamuju (Citrus nobilis) X Satsuma Mandarin Saputra, Dani Adi; Martasari, Chaireni; Saptadi, Darmawan
Produksi Tanaman Vol. 6 No. 12 (2018)
Publisher : Jurusan Budidaya Pertanian Fakultas Pertanian Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Jenis jeruk Siam Mamuju memiliki potensi yaitu dari segi kualitas rasa dan kemampuan tumbuh tanaman dapat dibudidayakan pada dataran rendah (lahan gambut) maupun dataran tinggi. Pada tahun 2006 Balitjestro Malang telah melakukan persilangan secara konvensional antara jeruk Siam dengan beberapa varietas tetua jantan. Besar keragaman tanaman dapat diidentifikasi secara morfologi dan molekuler, namun untuk membedakan pada tahap awal dapat dilakukan secara morfologi, sedangkan untuk lebih memas-tikan keragaman yang dihasilkan dapat melalui analisis molekuler (Karyanti, 2013). Tujuan penelitian ini adalah untuk mengetahui keragaman pada aksesi dan mendapat informasi proporsi sifat genetik yang diwariskan dari kedua tetua pada tiap aksesi F1 hasil persilangan. Penelitian ini dilaksanakan di Laboratorium Pemuliaan Balai Penelitian Tanaman Jeruk dan Buah Subtropika (BALITJESTRO) Tlekung, Kecamatan Junrejo Kota Batu, Jawa Timur. pada bulan Maret-Juni 2017. Penanda SSR dan ISSR digunakan untuk mengidentifikasi 20 aksesi P5. Pengelompokkan aksesi dalam dendogram dihitung menurut UPGMA menggunakan metode SAHN.  Hasil identifikasi pada 20 aksesi (P5 hasil persilangan Siam Mamuju (♀) X Satsuma (♂)) menunjukkan terdapat keragaman. Diketahui dari seluruh hasil identifikasi bahwa tetua Siam Mamuju memiliki proporsi sifat dominan secara genetik pada 20 aksesi F1.
Co-Authors Aini, Anur Rofiqoh Aji Prayogo, Dimas Priyo Bilqinaristi, Chairissa Chaireni Martasari Darmawan Saptadi, Darmawan Fadilah, Rifqo’ Nur Hadi Sumarsono Naning Kristiyana, Naning Pratama, Irfan Adi Tunggal Dewi, Tahta Tribuana Yulia Indriani