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Peningkatan Pendapatan Kemplang Marmus melalui Marketing Produk dan Pengelolaan Keuangan Eni Cahyani; Efrina Masdain; Bora Alviolesa; M. Syahril; Widi Samsudin
PaKMas: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 1 (2025): Mei 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/pakmas.v5i1.4094

Abstract

This community service is aimed at Micro, Small and Medium Enterprises (MSMEs) Kemplang Marmus Tanjung Raja, Ogan Ilir Regency, South Sumatra. This technical guidance (Bimtek) activity aims to introduce marketing elements, especially the product itself, namely Kemplang tunu. Continued by increasing knowledge regarding the calculation of production costs (HPP) and simulation of production cost calculations. This activity involves students who carry out Real Work Lectures (KKN) together with field supervisors. After identifying the problem, it was agreed that the problem was that Kemplang Marmus was still constrained by packaging so that its marketing was unable to be present in certain segments and had not calculated the production cost, this made it difficult for MSMEs to determine the right competitive price. Based on the problems above, a product marketing and financial knowledge training was carried out. The training was carried out in 2 stages, namely technical guidance starting from increasing knowledge of product packaging, designing logos on primary and secondary packaging. The activity was continued with a simulation of calculating the production cost for 1 3/4 kg package.
Pendampingan Pemberdayaan Ekonomi Pesantren Melalui Budidaya Ikan Lele dengan Teknologi Sistem Bioflok: Penelitian RZ M Rahman; Yulian Sahri; Widi Samsudin
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 1 (Juli 2025 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i1.2041

Abstract

The implementation of community service consists of several stages, namely preparation, implementation, and evaluation. In the preparation stage, a meeting and discussion were held between the community service team and the Catfish Farming Group at the MBS Al-Manar Farming Group, attended by members of the group from Lempuing District, Ogan Komering Ilir Regency. This meeting also involved the Food Security and Fisheries Service of Ogan Komering Ilir Regency, especially in the field of fisheries cultivation. The purpose of the meeting was to evaluate the condition of the catfish farming business carried out by the group members, with a focus on business management and coordination between related parties, as well as the readiness of the group members and the facilities available to support the implementation of community service activities.