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All Journal Abdi Psikonomi
keisha Jenny Maulida Nugraha
Unknown Affiliation
Religion Humanities Economics, Econometrics & Finance

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Digital Marketing Assistance for MSME Members of the Aisyiyah Branch Leadership (PCA) Colomadu Karanganyar Subagyo, Daryono; Siti Aisyah; Handy Nugraha; Rina Trisnawati; Mujiyati, Mujiyati; Eni Setyowati; keisha Jenny Maulida Nugraha; Firlina Rizky Ramadhina
Abdi Psikonomi Vol 6, No 1 (2025): Juni 2025
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/psikonomi.v6i1.10706

Abstract

This community service is carried out based on the problems faced by the Aisyah Branch Management (PCA) Colomadu Karanganyar, Central Java. The target audience needs digital marketing assistance support for members who have micro and small businesses. The problems faced by partners are the lack of complete data on the PCA Colomadu UMK profile and the lack of UMK capabilities in conducting digital promotions. The purpose of this community service activity is 1. to help the target audience in branding UMK through digital promotions, 2. Helping partners find marketing strategies that are in accordance with UMK conditions, 3. Assisting partners in improving skills to create attractive promotions, 4. Supporting partners to be able to achieve UMK performance improvement targets. The methods used in this activity are the Focus Group Discussion method, direct practice, training, and assistance. The expected output of this community service is a publication article in a journal, documentation that will be uploaded to online or offline media.
Implementation of Quickbooks for Financial Management for the Aisyiah Colomadu Bustanul Teachers Association (IGABA) Didit Purnomo; Mujiati; Setyowati, Eni; Yuni Prihadi Utomo; Daryono Subagyo; Maulidyah Indira Hasmari; Firly Meidhita Berliandini; Keisha Jenny Maulida Nugraha; Salma Salsabila Darojati; Novariani Putri Rienadi; Isnaeni Hasna Hanisah; Dewi Puji Astuti; Shafa Nabila; Siti Nurhayati
Abdi Psikonomi Vol 6, No 3 (2025): Desember 2025
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/psikonomi.v6i3.13333

Abstract

This community service was carried out at IGABA Aisyiah Colomadu Karanganyar. The problem faced by IGABA is the lack of insight and management of financial administration by the HR Teachers and managers of TK Bustanul Atfal Aisyiah. Therefore, this community service is highly expected by partners. The target audience needs support in terms of infrastructure and human resources in realizing useful financial administration and can provide an example for other schools. The purpose of this community service activity is 1. to assist the target audience in carrying out activities 2. Help partners improve financial administration 3. Accompany partners in improving their ability to manage finances, The method used in this activity is the Focus Group Discussion method, direct practice, training, and mentoring. The output of this community service is in the form of published articles in journals, HAKI Posters, HAKI Videos, community service reports, news in the media and documentation that will be uploaded on online media.
Co-Authors Daryono Subagyo Dewi Puji Astuti Didit Purnomo Eni Setyowati ENI SETYOWATI Firlina Rizky Ramadhina Firly Meidhita Berliandini Handy Nugraha Isnaeni Hasna Hanisah Maulidyah Indira Hasmari Mujiati Mujiyati Mujiyati Novariani Putri Rienadi Rina Trisnawati Salma Salsabila Darojati Shafa Nabila Siti Aisyah Siti Nurhayati Subagyo, Daryono Yuni Prihadi Utomo