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Applying Double Diamond Methodology to Improve Bumikan Website's User Experience in the Funeral Industry Miizan Nur Qisthi; Ferdiansyah; Nasya Fatika Augusta; Nur Azizyah Puteri Dewita; Syti Sarah; Rangga Gumelar
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 8 No. 1 (2025): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35568/abdimas.v8i1.5718

Abstract

The occurrence of funerals is infrequent, but when the need arises, individuals must be prepared to manage the associated processes. Despite living in an information-rich era, many individuals, particularly the youth, face significant challenges in executing funeral arrangements due to a lack of knowledge and access to relevant resources. The Bumikan platform was developed to address this gap by facilitating the funeral process. To enhance the user experience for prospective users, the platform was designed through a multi-faceted approach that integrates design thinking, lean startup principles, agile development, and the double diamond framework. Usability testing was employed to evaluate customer satisfaction and the ease of use of the platform. The test results affirm the design's effectiveness, ensuring a smooth user experience. In conclusion, by synthesizing various frameworks and prioritizing user-centric design, the Bumikan platform exemplifies a comprehensive development approach, aiming to provide a valuable and impactful tool for individuals navigating the complexities of bereavement.  
Analisis faktor-faktor yang Mempengaruhi Pemilihan Platform Marketplace Akibat Penutupan Tiktok Shop: Studi Kasus Gen Z di UPI Kampus Tasikmalaya Miizan Nur Qisthi; Adam Pratama Yudya Putra; Muhammad Athallah Khairi Arief; Rafaeza Athhar Ramadhan; Laras Bellaning Restu; Adi Prehanto; Asep Nuryadin
Jurnal Publikasi Manajemen Informatika Vol. 3 No. 1 (2024): JANUARI : JURNAL PUBLIKASI MANAJEMEN INFORMATIKA
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupumi.v3i1.2484

Abstract

This research explores the factors influencing consumers to switch from TikTok Shop to other marketplace platforms. Based on interviews with five respondents, it was found that cheaper prices, discounts and promotions, and features similar to TikTok Shop are the main factors influencing their decisions. These findings provide new insights into consumer behavior in choosing marketplace platforms, especially in the context of the closure of TikTok Shop. Keywords: TikTok Shop, marketplace platforms