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Political Socialization of the Jakarta General Election Commission Through the KPU Goes to Car Free Day in Increasing Public Political Participation in the 2024 Presidential Election Hirzia, Atrasina; Rahmawati, Restu
Journal of Governance and Social Policy Vol 6, No 1 (2025): JUNE 2025
Publisher : Department of Government Studies, Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/gaspol.v6i1.46150

Abstract

This study aims to analyze the political socialization strategy implemented by The Jakarta General Election Commission (KPU) through the innovative program KPU Goes to Car Free Day in increasing public political participation in the 2024 presidential election. The background of the research is based on the urgency of increasing public awareness and involvement in elections, especially in socio-politically complex urban areas such as Jakarta. This study uses a qualitative approach with descriptive methods and data collection techniques through semi-structured interviews with three main informants, namely members of the DKI Jakarta KPU, researchers from Perludem, and community representatives. The results showed that this program is effective in shaping the political attitudes and behavior of citizens, transferring democratic values, and introducing political guidelines and principles in a communicative and participatory manner. However, the evaluation results also revealed the need for continuity and deepening of the substance of political education so that the values instilled are not superficial or temporary. This Program is considered successful in increasing community participation quantitatively, but its long-term effectiveness requires the support of a more reflective, inclusive, and sustainable political socialization strategy. This research provides an important contribution in strengthening the practice of electoral democracy through an interactive public space-based political socialization approach.
Pembuatan Modul Dampak Opini Publik Yang Dihasilkan Media Massa Terkait Pemilu 2024 Pada Anggota Koperasi Bingkai Perubahan Nusantara Yuliandri, Putrawan; Indrawan, Jerry; Hartano; Suprayitno, Dede; Hirzia, Atrasina; Salsabila, Anindya Rasya; Rosalia Rumfabe, Berlian
Jurnal SOLMA Vol. 14 No. 3 (2025)
Publisher : Universitas Muhammadiyah Prof. DR. Hamka (UHAMKA Press)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/solma.v14i3.21006

Abstract

Background: Opini publik berperan penting dalam demokrasi karena membentuk persepsi masyarakat terhadap isu politik dan kebijakan. Media massa memengaruhi opini publik melalui framing dan agenda setting, sehingga masyarakat sering kesulitan membedakan fakta dan opini. Kegiatan ini bertujuan menyusun serta mensosialisasikan modul literasi media-politik bagi anggota Koperasi Bingkai Perubahan Nusantara pada Pemilu 2024. Metode: Program dilakukan melalui tiga tahap yakni, penyuluhan konsep dasar opini publik, pelatihan analisis berita untuk memisahkan fakta dan opini, serta diskusi reflektif guna menumbuhkan sikap kritis. Data dikumpulkan melalui observasi, wawancara, pre-test, dan ­dengan analisis deskriptif kualitatif dan kuantitatif sederhana. Hasil: Pemahaman peserta meningkat signifikan; jawaban benar tentang opini publik naik dari 33,3% menjadi 86,7%, sedangkan kesadaran bahaya hoaks meningkat dari 46,7% menjadi 90%. Kesimpulan: Modul terbukti efektif memperkuat literasi politik komunitas secara berkelanjutan.