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All Journal Indo-Fintech Intellectuals: Journal of Economics and Business
Hiariey , Harvey
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Humanities Economics, Econometrics & Finance Social Sciences

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THE IMPACT OF DIGITAL TRANSFORMATION, WORK-LIFE BALANCE, AND DIVERSITY POLICIES ON EMPLOYEE PRODUCTIVITY IN START-UPS IN JAKARTA Kowey, Wylda Olivia; Leuhery, Ferdy; Hiariey , Harvey; Sijabat , Asiani
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 5 No. 3 (2025): Indo-Fintech Intellectuals: Journal of Economics and Business (2025)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v5i3.3286

Abstract

This study investigates the impact of digital transformation, work-life balance, and diversity policies on employee productivity in start-ups in Jakarta. Employing a quantitative research design, data were collected from 185 respondents using a Likert scale (1–5) and analyzed through Structural Equation Modeling-Partial Least Squares (SEM-PLS) 3. The results reveal that digital transformation, work-life balance, and diversity policies significantly and positively affect employee productivity, with the model explaining 65% of the variance in productivity. Digital transformation emerged as the strongest predictor, underscoring the critical role of technological integration in start-ups. Work-life balance and diversity policies also significantly contribute to productivity, highlighting the importance of fostering employee well-being and inclusivity. These findings offer theoretical insights and practical recommendations for optimizing productivity in dynamic and competitive start-up environments.
Co-Authors Kowey, Wylda Olivia Leuhery, Ferdy Sijabat , Asiani