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Strategi Manajemen Hubungan Masyarakat (HuMas) dalam Mengembangkan Hubungan Kerjasama Bidang Pendidikan di SMAN 2 Sangatta Utara Cici Nuryathrib; Ramdanil Mubarok; Jumrianah Jumrianah
Karakter : Jurnal Riset Ilmu Pendidikan Islam Vol. 2 No. 3 (2025): Agustus: Karakter : Jurnal Riset Ilmu Pendidikan Islam
Publisher : Asosiasi Riset Ilmu Pendidikan Agama dan Filsafat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/karakter.v2i3.1113

Abstract

The Strategy a set of actions taken to achieve goals. To realize this strategy, specific actions need to be by undertaken public relations management. The objective of this scientific article is to understand the public relations management strategies in developing educational cooperation relationships at SMAN 2 Sangatta Utara. The research is motivated by the importance of cooperation for the advancement and improvement of educational quality within school institutions. This qualitative field study involved the school principal, the vice principal for public relations, teachers, and partner representatives as informants. Data was collected through observation, interviews, and documentation. The findings indicate that SMA Negeri 2 Sangatta Utara maintains good cooperative relationships with various parties, including universities, the industrial and business sectors, and local government. The implemented PR strategies include actively preparing work program proposals, drafting Memorandums of Understanding (MoU), and conducting regular evaluations of involved teachers and students. However, challenges were encountered, namely budget limitations for MoU activities and coordination difficulties with the business/industry sectors regarding the improvement of teacher human resources and student funding. The proposed solutions involve continuously optimizing existing strategies, such as proposal submissions, MoU creation, and ongoing evaluations, to overcome these obstacles and strengthen educational cooperation
Implementasi Manajemen Pendidikan dalam Membentuk Karakter Religius Siswa di Raudathul Athfal Pesantren Ilmu Quran (PIQ) Sangatta Utara Ari Rahayu; Ramdani Mubarok; Jumrianah Jumrianah
Jurnal Manajemen dan Pendidikan Agama Islam Vol. 3 No. 4 (2025): Juli: Jurnal Manajemen dan Pendidikan Agama Islam
Publisher : Asosiasi Riset Pendidikan Agama dan Filsafat Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jmpai.v3i4.1262

Abstract

Education is a crucial process in shaping character and developing students' potential holistically, including the religious aspect, which is essential to instill from an early age. This study is motivated by the importance of educational management in systematically implementing religious character formation, particularly at Raudhatul Athfal Pesantren Ilmu Quran (PIQ) Sangatta Utara. The purpose of this research is to identify students' religious character, the implementation of educational management, and the challenges faced in forming religious character at RA PIQ. This study uses a descriptive qualitative approach with data collection techniques including observation, interviews, and documentation. The informants in this study were the principal and teachers at RA PIQ. The data analysis technique used is the Miles and Huberman model, which includes data reduction, data display, and verification. The findings indicate that religious character formation is carried out systematically through collaboration between the school and parents, using learning approaches, routine practices, and extracurricular programs. The implementation of management is based on the theories of Mazmanian and Sebastier as well as Nawawi's concept, integrated with the Merdeka Curriculum and the Pancasila Student Profile Strengthening Project (P5). Despite challenges, active parental involvement and teacher diversity serve as key supporting factors.