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Sosialisasi Peran Public Relations dalam Peningkatan Citra di Kantor Hukum Rolando Marpaung Rachel Mia L. Lbn. Toruan; Nurhawati Simamora; Mega Sihombing; Agata Ines Zebua; Exmin Man Jaya Laia
Jurnal Abdimas Mutiara Vol. 5 No. 1 (2024): JURNAL ABDIMAS MUTIARA
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

Public relations sebagai proses yang berkelanjutan harus terus berjalan mengingat lingkungan suatu organisasi juga bergerak secara dinamis. Hubungan antara sebuah perusahaan atau organisasi dengan publiknya juga dipengaruhi oleh situasi internal maupun ekstrenal perusahaan. Public relations terus berusaha untuk menjaga dan memelihara agar hubungan perusahaan dengan publiknya terus berjalan kondusif dan sesuai dengan apa yang diharapkan. Public relations merupakan bagian terpenting dari sebuah perusahaan seperti kantor hukum , bisa dikatakan bahwa kesuksesan sebuah kantor hukum bergantung pada bagaimana perusahaan / kantor hukum tersebut mengatur kegiatan atau aktivitas public relationsnya. Aktivitas public relations dari sebuah perusahaan/ kantor hukum merupakan salah satu upaya untuk mencari dan menganalisa apa yang diinginkan oleh masyarakat yang berada di sekitar perusahaan/kantor hukum. Dengan kegiatan atau aktivitas public relations seperti itu, maka masyarakat sekitar kantor hukum akan merasa diperhatikan. Rahmat yang merupakan staff  di kantor hukum juga merangkap sebagai humas perusahaan menjelaskan kalau segala bentuk kehumasan baik internal maupun eksternal dilaksanakan oleh dirinya. Oleh karena itu, inti dari sebuah kegiatan public relations adalah untuk mengetahui apa yang menggerakkan dan mempengaruhi sikap seseorang yang memungkinkan terbentuknya opini yang dapat menimbulkan keuntungan atau kerugian terhadap perusahaan tersebut.
Etika Pelanggan Dalam Memberikan Respone Terhadap Penyajian Makanan Di Hub D'raja Coffee Defhany; Rachel Mia L. Lbn. Toruan; Evi Enitari Napitupulu; Open Berkat
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

This study aims to analyze Customer Ethics in responding to food presentation at HUB D’Raja Coffee. The study emphasizes a qualitative approach with descriptive methods. The results of the study indicate that in carrying out the service provided by cafe waiters to customers, they always refer to the SOP that has been given by the owner and always adhere to three principles, namely Greeting, Smiling and greeting customers, both regular customers who often visit D’Raja and new customers who do not know about the cafe at all. This is inseparable from how employees or staff respond to what customers will order by using data management techniques, sources and methods accrding to the validity of the data they have.
Gaya Komunikasi Dosen dalam Proses Pembelajaran di Prodi Komunikasi Universitas Sari Mutiara Nurhawati Simamora; Rachel Mia L. Lbn. Toruan; Mega Ulva Sari Sihombing; Novira Sazelika
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

This study aims to analyze communication styles in overcoming learning boredom in the Communication course. The study emphasizes a qualitative approach, involving 2 lecturers, one lecturer as an observer and one lecturer acting as a direct participant, while the number of students is 45 people in class A. The results of the study indicate that in overcoming learning boredom, lecturers develop an active communication style, but still prioritize assertiveness, take full social initiative so that students can imitate, are able to integrate with their social environment, are able to express their opinions emotionally but in a controlled manner, send information with full attention, give orders but show assertiveness, and attention. In addition, lecturers have an imperfect Emotive style communication style, an unstable Director style, a Reflective style, and have a careful supportive style. The lecturer's communication style in learning will have an impact on the actualization and implementation of his social life.
Pemanfaatan Instagram Sebagai Media Promosi Di PT. Mitra Sejati Rezeki Evi Enitari Napitupulu; Rachel Mia L. Lbn. Toruan; Mega Ulva Sari Sihombing; Elwin Famaugu; Mar Sebastian Bidaya
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 6 No. 1 (2024): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

The more the internet develops, the faster and easier the flow of information exchange, this can make people more likely to communicate via the internet, one of which is Instagram social media. Instagram has features that are useful for marketing promotions, has a business account, and has weaknesses such as limited context, decreasing upload quality. The purpose of this study is to find out how the use of Instagram social media as a promotional media used by PT. Mitra Sejati Rezeki. This research method uses a descriptive approach with a qualitative research type and uses data collection with Observation, Interviews, and Documentation. The results of the study show that the use of Instagram social media as a promotional media for PT. Mitra Sejati Rezeki has had a good impact on the promotional activities carried out by the company, besides that PT. Mitra Sejati Rezeki has also utilized the Instagram social network as a promotional media because the Instagram social network has helped in promotional activities with the target market they want, because Instagram is considered more interactive and informative.
Strategi Komunikasi Dalam Proses Negosiasi Penandatangan Kuasa Di Kantor Hukum Rolando Marpaung & Partners Rachel Mia L. Lbn. Toruan; Evi Enitari Napitupulu; Nurhawati Simamora; Desti Murni Hayati Telaumbanua
JURNAL TEKNOLOGI KESEHATAN DAN ILMU SOSIAL (TEKESNOS) Vol. 5 No. 2 (2023): JURNAL TEKNOLOGI, KESEHATAN DAN ILMU SOSIAL (TEKESNOS)
Publisher : Universitas Sari Mutiara Indonesia

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Abstract

Communication is the basis of all human activities. Because without communication, interaction between humans, whether individually, in groups or organizations, is impossible. Most human interactions take place in interpersonal communication situations. Lobbying is an informal, persuasive effort carried out by one party (person, group, private sector, government) who has a particular interest to attract support from parties who have influence over the course of an interest. Negotiation is a bargaining process by negotiating with other parties to reach an agreement. Negotiation means discussing or having a discussion about something. So in the process, this communication will occur in two directions, namely involving the interested parties. The purpose of negotiation is to help the parties concerned to align their views and straighten out the problem. In addition, negotiations also often occur to resolve disputes.