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All Journal Invest Journal of Sharia & Economic Law Journal of Entrepreneur, Business and Management
Masri, Syahril
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Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

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Understanding Islamic Banking Usage Continuance in Indonesia: A Relevance of Religiosity Perspective Lestari, Dini Maualana; Furwanti, Reni; Masri, Syahril
Invest Journal of Sharia & Economic Law Vol. 5 No. 1 (2025)
Publisher : Institut Agama Islam Negeri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/invest.v5i1.10420

Abstract

This study explores and analyzes religiosity as a key factor in muamalah activities to boost Islamic banking customers' intention to continue using the service. This focus arises from the intense competition in Indonesia's Islamic financial industry. Despite this competition, the Islamic banking sector still has a relatively small percentage of loyal customers, contributing to its low market share in the country. Therefore, banks must devise strategies that leverage religious factors to enhance customers' continuance intention usage (CUI). This quantitative study employed a survey method, utilizing structural equation modeling (SEM-AMOS) to meet its research objectives. The study selected Islamic banking customers as its sample and gathered 403 participants through convenience sampling. The findings indicate that this study adjusted the religiosity indicator to assess economic activity, particularly customer behavior. Additionally, the model demonstrated that religiosity can significantly enhance Islamic banking customers' CUI. This study offers policy recommendations for regulators in the Islamic banking industry, emphasizing the importance of religious factors in attracting customer continuance intention usage, as most Indonesian Muslims exhibit greater confidence in such factors.
APPAREL PURCHASE DECISIONS: THE INFLUENCE OF PRODUCT QUALITY, PROMOTION, AND DESIGN Nurdin, Hairil; Masri, Syahril; M. Jusuf, Ardi
Journal of Entrepreneur, Business and Management Vol 1, No 3 (2023): Journal Of Entrepreneur, Business and Management
Publisher : Entrepreneurship Undergraduate Program at Amkop Business School

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/jebm.v1i3.68

Abstract

This research aims to determine the influence of product quality, promotion and design on purchasing decisions for Manzone distro clothing. This research uses quantitative methods with a survey approach. The sample in this study was 100 respondents. Sampling used the Slovin technique with a non-probability sampling technique. The results of this research show that product quality has a positive and significant influence on purchasing decisions, promotion has a positive and significant influence on purchasing decisions, design has a positive influence on purchasing decisions, and simultaneously product quality, promotion and design have a significant influence on purchasing decisions for Manzone distro clothing. Keywords: Product Quality, Promotion, Design, Purchasing Decisions
Co-Authors Furwanti, Reni Lestari, Dini Maualana M. Jusuf, Ardi Nurdin, Hairil