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All Journal Mattawang: Jurnal Pengabdian Masyarakat Journal La Bisecoman
Surya Rini, Faradila Anggun
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Humanities Computer Science & IT Economics, Econometrics & Finance Education Public Health Social Sciences

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Training for Enhancing Tourism Managers' Capacity Through Digital Transformation in Sangiran Tourism Village, Sragen: Pelatihan Peningkatan Kapasitas Pengelola Pariwisata Melalui Transformasi Digital di Desa Wisata Sangiran, Sragen Sarira, Matius Tinna; Rahmawati, Rahmawati; Nurhayati, Hastuti; Surya Rini, Faradila Anggun
Mattawang: Jurnal Pengabdian Masyarakat Vol. 5 No. 4 (2024)
Publisher : Yayasan Ahmar Cendekia Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.mattawang3194

Abstract

This community service program focuses on the need for digital transformation in the management of tourism in Sangiran Tourism Village, aiming to enhance local tourism capabilities. The methodology employed involved hands-on training conducted at the Sangiran Tourism Village Hall on October 11-12, 2024, with 30 participants from various tourism operations. The training encompassed activity planning, implementation, evaluation, and final reporting, emphasizing digital marketing techniques and the use of digital tools for effective tourism promotion. Key findings indicate that participants experienced significant improvement in digital skills, particularly in content management and promotion through social media and QR codes. The evaluation revealed a high satisfaction level, with 86.7% of participants expressing strong approval of the program's effectiveness. This activity concludes that structured community-focused training programs play a crucial role in empowering local tourism practitioners to adapt to digital advancements, ultimately enhancing the competitiveness and sustainability of tourism destinations. Future initiatives should build on these findings to further integrate digital strategies into local tourism development.
Building Inclusive Tourism: An Evaluative Study of Accessibility and Empowerment of Local Communities: JEL Classification: Z32, O18, J24, R11, H83 A.Bakty, Andi Fatimah Maoudy; Surya Rini, Faradila Anggun; Marzuki, Muhammad; Darwis, Darwis; Susanto, Yenny
Journal La Bisecoman Vol. 6 No. 6 (2025): Journal La Bisecoman
Publisher : Newinera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/journallabisecoman.v6i6.2880

Abstract

This study explores the implementation of inclusive tourism at Bira Beach, Bulukumba Regency, South Sulawesi, focusing on accessibility and local community empowerment as key components of sustainable coastal tourism. Although Bira Beach possesses exceptional natural potential, several challenges remain particularly limited accessibility for people with disabilities and insufficient community involvement in destination management. Using a qualitative evaluative approach, this research applies the Universal Design Principles framework combined with community empowerment theory to assess the effectiveness of inclusive tourism development programs. Data were obtained through interviews, participatory observation, and documentation involving local residents, tourism stakeholders, and government representatives. The findings indicate that accessibility facilities, such as ramps, special toilets, and digital information systems, are still inadequate, resulting in unequal opportunities for all visitors. In addition, local communities are mostly involved in small-scale tourism activities and have limited participation in strategic decision-making processes. This condition constrains the realization of sustainable and inclusive tourism benefits. The study recommends improving physical and digital accessibility, enhancing training and capacity-building programs for local residents, and strengthening collaboration between government, private sectors, and non-governmental organizations. The integration of inclusive design and community empowerment can support Bira Beach’s transformation into an accessible and sustainable marine tourism destination that benefits all stakeholders.
Co-Authors A.Bakty, Andi Fatimah Maoudy darwis darwis, darwis Muhammad Marzuki Nurhayati, Hastuti Rahmawati, Rahmawati Sarira, Matius Tinna Susanto, Yenny