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All Journal Jurnal Akuntansi, Manajemen, Bisnis dan Teknologi JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi)
Saepudin, Lisnawati
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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Pengaruh Uang Saku dan Self-control Terhadap Perilaku Pembelian Impulsif Merchandise K-Pop Pada Kpopers Karawang Saepudin, Lisnawati; Suherman, Ujang; Pranata, Rengga Madya
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 11 No. 3 (2025): Juni 2025
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v11i3.4185

Abstract

This study aims to determine the effect of pocket money and self-control on impulsive buying behavior of K-Pop merchandise among K-Pop fans in Karawang. A quantitative approach with a descriptive correlational method was applied. A total of 75 respondents were selected using purposive sampling. Data were collected through an online questionnaire and analyzed using multiple linear regression. The results showed that pocket money has a positive and significant effect on impulsive buying behavior, while self-control has no significant effect. Despite most respondents having high self-control, emotional impulses triggered by idol merchandise remained hard to suppress. Simultaneously, pocket money and self-control significantly influence impulsive buying, although with a relatively small contribution. This research suggests the importance of enhancing financial literacy and strengthening self-control to reduce consumptive behavior among popular culture enthusiasts.
Membangun Minat Generasi Z Terhadap Investasi Reksa Dana di Jawa Barat: - Triana, Betha; Octaviani, Haniifah; Saepudin, Lisnawati; Suryana Rachman, Cinta Chantika; Suherman, Ujang
Jurnal Akuntansi, Manajemen, Bisnis dan Teknologi Vol 4 No 1 (2024): Jurnal Akuntansi, Manajemen, Bisnis dan Teknologi - Edisi Februari 2024
Publisher : Sekolah Tinggi Ilmu Ekonomi Mahaputra Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56870/ambitek.v4i1.126

Abstract

Building Generation Z's interest in mutual fund investing is important to educate them about the importance of investing and help them prepare for their financial future. This research aims to identify variables that can influence Generation Z's interest in investing, such as knowledge about investment, financial literacy, risk perception, motivation, promotion, and other factors. This research uses a descriptive qualitative method with a literature study approach. The results of this research show that knowledge, risk, promotion of financial literacy, motivation and perception have a positive influence and convenience has a significant influence on generation Z's interest in investing in mutual funds.
Co-Authors Octaviani, Haniifah Pranata, Rengga Madya Suherman, Ujang Suryana Rachman, Cinta Chantika Triana, Betha