Article Per Year (5 Year)
p-Index From 2021 - 2026
0.562
P-Index
This Author published in this journals
All Journal Jurnal Manajemen dan Bisnis Jurnal Manajemen dan Bisnis Altifani : Jurnal Pengabdian Masyarakat Ushuluddin, Adab, dan Dakwah
LG, Lambas Marisi Tua
Unknown Affiliation
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Other

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
PENGARUH SERVICE EXCELLENCE TERHADAP CUSTOMER DELIGHT PADA PELANGGAN DOPAMINE CAFÉ RINGROAD Purba, Saut; Sipahutar, Robinson; LG, Lambas Marisi Tua
Jurnal Manajemen dan Bisnis Volume 24 No. 2 Tahun 2024
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to determine the effect of service excellence on customer delight for Dopamine Café Ringroad customers. This type of research is descriptive quantitative. The population in this study was Dopamine Café Ringroad customers who visited from January to June 2024, totaling 10,800 people. The sample in this study was 99 respondents using the Sample Random Sampling technique. The data analysis methods used are Instrument Test, Classic Assumption Test, Simple Linear Regression Test, Hypothesis Test and Coefficient of Determination Test. The research results show that service excellence has a positive and significant effect on customer delight among Dopamine Café Ringroad customers
PENGARUH SERVICE EXCELLENCE TERHADAP CUSTOMER DELIGHT PADA PELANGGAN DOPAMINE CAFÉ RINGROAD Purba, Saut; Sipahutar, Robinson; LG, Lambas Marisi Tua
Jurnal Manajemen dan Bisnis Volume 24 No. 2 Tahun 2024
Publisher : UNIKA Santo Thomas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research aims to determine the effect of service excellence on customer delight for Dopamine Café Ringroad customers. This type of research is descriptive quantitative. The population in this study was Dopamine Café Ringroad customers who visited from January to June 2024, totaling 10,800 people. The sample in this study was 99 respondents using the Sample Random Sampling technique. The data analysis methods used are Instrument Test, Classic Assumption Test, Simple Linear Regression Test, Hypothesis Test and Coefficient of Determination Test. The research results show that service excellence has a positive and significant effect on customer delight among Dopamine Café Ringroad customers
Workshop Kewirausahaan Berbasis Digital Marketing sebagai Peluang Bisnis Pada Ikatan Remaja Masjid (IRM) Kecamatan Labuhan Deli Kabupaten Deli Serdang Haloho, Elisabeth; LG, Lambas Marisi Tua; Darus, Prabudi; Safrul, Edi; Fardinal, Fardinal
Altifani : Jurnal Pengabdian Masyarakat Ushuluddin, Adab, dan Dakwah Vol. 4 No. 1 (2024): Juni
Publisher : Fakultas Ushuluddin, Adab, dan Dakwah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32939/altifani.v4i1.3960

Abstract

Entrepreneurship is closely related to marketing, which is one of the keys to the success of a business or business that will be run by an entrepreneur, in this case of course, in this modern era, marketing is not only done conventionally (offline) but must also be supported by technology. or science and technology. The aim of this activity is to increase understanding regarding digital marketing-based entrepreneurship and improve skills related to digital marketing-based entrepreneurship. The results of this activity are a) The implementation of community service went smoothly in accordance with the expectations of the team implementing community service, because almost all workshop activities were carried out very well, b) The participants were aware of the importance of digital marketing-based entrepreneurship as a business opportunity, c) The participants' response to this activity was very interactive, where the participants asked many questions to the service team and d) broadened the participants' insight both in theory and practice regarding digital marketing-based entrepreneurship.
Co-Authors Darus, Prabudi Fardinal, Fardinal Haloho, Elisabeth Safrul, Edi SAUT PURBA Sipahutar, Robinson