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Sotya Tresna Anggita
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Agriculture, Biological Sciences & Forestry Computer Science & IT Environmental Science Industrial & Manufacturing Engineering Mechanical Engineering

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Analisis Daya Saing Teh Hitam Bulky (HS 090240) Indonesia di Pasar Asia Pasifik: Analysis of The Competitiveness of Bulk Black Tea (HS 090240) from Indonesia in the Asia Pacific Market Rizqi Zahroh Nurjannah; Sotya Tresna Anggita; Kralawi Sita; Fadil Bagaskara; Arini Wahyu Utami
Jurnal Penelitian Teh dan Kina Vol 4 No 2 (2025): Jurnal Sains Teh dan Kina
Publisher : Pusat Penelitian Teh dan Kina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22302/pptk.jur.jstk.v4i2.215

Abstract

Teh hitam bulky (HS 090240) merupakan salah satu komoditas ekspor dengan kontribusi penting bagi subsektor perkebunan. Salah satu pasar potensial untuk diversifikasi yaitu Asia Pasifik. Akan tetapi, dalam lima tahun terakhir terjadi penurunan ekspor teh Indonesia sehingga posisi Indonesia di pasar teh Asia Pasifik terancam. Penelitian ini bertujuan menganalisis struktur pasar, daya saing komparatif, dan daya saing kompetitif teh hitam bulky Indonesia di pasar Asia Pasifik. Data yang digunakan merupakan data sekunder time series periode 1989-2023 yang bersumber dari UN Comtrade. Analisis dilakukan dengan metode Herfindahl-Hirschman Index (HHI), Revealed Comparative Advantage (RCA), Export Product Dynamic (EPD), dan Export Competitiveness Index (ECI). Hasil analisis menunjukkan bahwa pasar teh hitam bulky di Asia Pasifik memiliki konsentrasi yang tinggi (HHI 2.232) cenderung ke struktur pasar oligopoli. Nilai RCA > 1 menunjukkan daya saing komparatif tinggi. Daya saing kompetitif Indonesia lemah (ECI < 1). Meskipun berada dalam posisi rising star dalam EPD, peningkatan ekspor masih rendah sehingga diperlukan strategi pengembangan pasar agar Indonesia mampu bersaing secara berkelanjutan di pasar Asia Pasifik.
Analisis Daya Saing Teh Olahan (HS 210120) Indonesia di Pasar Global : Analysis of The Competitiveness of Processed Tea (HS 210120) from Indonesia in The Global Market Mayda Rekha Azizah; Kralawi Sita; Sotya Tresna Anggita; Fadil Bagaskara; Arini Wahyu Utami
Jurnal Penelitian Teh dan Kina Vol 5 No 1 (2026): Jurnal Sains Teh dan Kina
Publisher : Pusat Penelitian Teh dan Kina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22302/pptk.jur.jstk.v5i1.225

Abstract

The tea plantation sector contributes the lowest amount of foreign exchange to the country compared to other plantation commodities. Processed tea products (HS 210120) have great potential due to their high added value. However, Indonesia's processed tea exports have fluctuated over the past ten years and are at their lowest level compared to the 15 major exporting countries. This study analyses the market structure, competitiveness, and trade specialisation index of processed tea in the global market using secondary data from 1989 to 2023 from UN Comtrade. The analysis methods include the Herfindahl-Hirschman Index (HHI), Revealed Comparative Advantage (RCA), Export Product Dynamic (EPD), Export Competitiveness Index (ECI), and Trade Specialisation Index. The results show that the processed tea market has an HHI concentration of 154.94 with a monopolistic competitive structure. RCA < 1 indicates low comparative competitiveness, but ECI > 1 indicates strong competitive competitiveness. The processed tea market is highly potential, so a development strategy is needed for Indonesia to compete sustainably in the global tea market
Co-Authors Arini Wahyu Utami Fadil Bagaskara Kralawi Sita Mayda Rekha Azizah Rizqi Zahroh Nurjannah