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Empowering local MSMEs through digital sharia to foster the halal industry in South Kalimantan Wahab, Abdul; Hadi, M. Qoshid Al; Rahman, Auliya; Mahdiya, Ilma
Community Empowerment Vol 10 No 7 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.12306

Abstract

This community service activity was designed to empower Micro, Small, and Medium Enterprises (MSMEs) using digital sharia principles to support the development of the halal industry in South Kalimantan. The primary target audience was the Indonesian Women Entrepreneurs Association (PERWIRA) of South Kalimantan Province. The program was delivered in a hybrid format, combining both in-person and online sessions to maximize reach and participation. The initiative resulted in a significant increase in the participants' digital sharia literacy. Participants began to adopt digital platforms that align with sharia principles in their business operations and showed a greater interest in the halal industry. Despite these successes, challenges were encountered, particularly related to the limited access to technology and inadequate digital infrastructure, which highlight the need for continuous support to ensure sustainable development. Overall, the activity successfully achieved its objectives and had a positive impact on the local halal industry. By enhancing digital sharia literacy and fostering greater participation among MSMEs, this program has the potential to drive sustainable economic growth in South Kalimantan.
Marketing Ethics at Islamic Banks: Principles and Practices Hadi, M. Qoshid Al; Cahyo, Eko Nur; Budi, Iman Setya
Journal of Islamic Economic Laws Vol 4, No 2: July 2021
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/jisel.v4i2.14716

Abstract

This article highlights the principles and implementation of Islamic banking marketing ethics. Ethics based on sharia principles are an essential differentiator from their competitors. It begins from the 4 P’s marketing mix framework, namely product, price, promotion, and place. This article is qualitative descriptive research using literature review. This article employs secondary data from 11 articles. The data that has been collected then analyzed with descriptive information. Therefore, through 4 P’s marketing mix lens, this article finds a lack of ethical marketing practices in Islamic Banking from the ethical ideals espoused in the literature. This study analyzes the ethical marketing practices of Islamic banks which can be used as an evaluation of policies in the Islamic financial industry