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All Journal PENG: Jurnal Ekonomi dan Manajemen Journal of Digital Business and Global Economy
Ahmad Jidan Abrar
Unknown Affiliation
Economics, Econometrics & Finance

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Evaluasi User Interface, Efficiency, dan Accessibility dalam Meningkatkan Usability dan User Satisfaction Aplikasi M-Paspor Ahmad Jidan Abrar; Usep Suhud; Meta Bara Berutu
PENG: Jurnal Ekonomi dan Manajemen Vol. 3 No. 1 (2026): Januari: Inprogress
Publisher : Teewan Journal Solutions

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62710/ngxza564

Abstract

This study aims to analyze the influence of Efficiency, Accessibility, and User Interface on User Satisfaction and Usability in the context of interactive digital systems. A quantitative approach was applied using the Structural Equation Modeling (SEM) method supported by AMOS software. Data were collected through an online survey distributed to respondents who met the inclusion criteria, and were subsequently analyzed through Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA) to ensure construct validity and instrument reliability. Hypothesis testing was conducted on verified latent constructs to examine causal relationships between variables. The results indicate that Accessibility and User Interface have a significant impact on User Satisfaction and Usability, while Efficiency was found to have no significant influence. These findings contribute to the theoretical framework in the field of Human–Computer Interaction (HCI) and offer practical recommendations for system developers to enhance the overall quality of digital user experiences.
Analysis of Service, Trust, Security Impact on Satisfaction and Behavior in Shopee Ahmad Jidan Abrar; Alfin Nurfadhilah Ramli; Dr. Osly Usman, M.Bus Syst
Journal of Digital Business and Global Economy Vol. 1 No. 1 (2025): Journal of Digital Business and Global Economy
Publisher : Asosiasi Transformasi Digital Dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.64243/jodigbi.v1i1.5

Abstract

The purpose of this study is to look into how security, trust, and service quality affect customer behavior on the Shopee e-commerce platform. E-commerce has grown significantly in the last several years, making the market more competitive. In this regard, it is critical for online retailers such as Shopee to comprehend the elements that influence consumer happiness and purchase behavior. Shopee users are surveyed in order to gather data for this study. This study uses statistical methods, such as regression analysis, to examine the connections between consumer behavior and elements like security, trust, and service quality. It is anticipated that the results would give Shopee and other e-commerce companies insightful information to enhance their offerings. This research intends to assist businesses develop more effective tactics to improve customer satisfaction, create trust, and promote online shopping security by analyzing the primary determinants of consumer behavior and satisfaction on Shopee's platform. Additionally, the study's findings can be a useful guide for upcoming e-commerce and digital marketing studies. This study advances our knowledge of the variables influencing customer behavior in light of the ongoing development of digital commerce. E-commerce sites like Shopee can use these data to sustain their growth and competitiveness in a business environment that is becoming more and more dynamic.
Co-Authors Alfin Nurfadhilah Ramli Dr. Osly Usman, M.Bus Syst Meta Bara Berutu Usep Suhud