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PENGARUH PROMOSI PENJUALAN TERHADAP KECENDERUNGAN PEMBELIAN IMPULSIF PADA GERAI ALFAMART DI KECAMATAN MATUARI Taliupan, Ratna
Jurnal Cahaya Mandalika ISSN 2721-4796 (online) Vol. 4 No. 2 (2023)
Publisher : Institut Penelitian Dan Pengambangan Mandalika Indonesia (IP2MI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36312/jcm.v4i2.1462

Abstract

Good economic growth is one of the factors that shows the development of a nation in a more advanced direction and the better the level of consumption of society when the era of globalization and modernization is moving towards a period of digitalization which results in every community need being met with various existing facilities and applications. Retail or retail business in Indonesia is one of the factors that can increase economic growth. Retail business consists of two types, namely traditional retail business and modern retail. In general, traditional retail actors are clontong stalls or small and medium enterprises, while modern retail is generally dominated by modern shops such as minimarkets and supermarkets, for example Alfamart, Indomaret, Alfamidi, Carefour and so on. The sample was taken based on the slovin formula with a total of 100 respondents. In analyzing the data, researchers used simple linear regression calculations, correlation coefficients, determination and hypothesis testing. From the results of the research, it was found that sales promotion has a significant influence on impulsive purchases at Alfamart outlets, receiving support in this study with a positive direction of influence. This significant influence is more directed to the value of sales promotions for products in daily needs for households.
THE INFLUENCE OF SCHOOL ORIENTATION PROGRAMS (MPLS) ON STUDENTS’ ADAPTATION AND LEARNING ABILITIES IN JUNIOR HIGH SCHOOL Siadari, Lasdamena; Herman, Herman; Rumapea, Elina Lulu Bimawati; Tumewu, Wanny Christiana; Taliupan, Ratna; Silalahi, Tiodora Fermiska
Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Vol. 9 No. 4 (2025): DESEMBER
Publisher : LPPM Univ. Ibn Khaldun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32832/abdidos.v9i4.3065

Abstract

The transition to junior high school is a critical period for students, often accompanied by challenges in adaptation and learning. This study investigates the influence of the Masa Pengenalan Lingkungan Sekolah (MPLS), a school orientation program, on the adaptation process and learning abilities of seventh-grade students at SMP Methodist Pematangsiantar, North Sumatera, Indonesia. Employing a descriptive qualitative design, data were collected from 144 students across six classes during the MPLS held from July 14 to 16, 2025. The study analyzed three phases of the program: preparation, implementation, and evaluation. Findings indicate that the preparation phase effectively reduced student anxiety by clarifying expectations. The implementation phase facilitated social integration, familiarization with school culture, and student engagement through interactive activities. Finally, the evaluation phase showed improvements in students’ confidence, motivation, and overall adaptation to the new environment. These results suggest that MPLS significantly supports students in navigating the challenges of school transition, positively impacting their readiness to learn and participate. The study highlights the importance of structured orientation programs in promoting emotional, social, and academic adjustment in early adolescence. Recommendations include enhancing future MPLS programs by incorporating more academic exposure and peer collaboration opportunities to further strengthen student outcomes during school transitions.