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All Journal Jurnal Informasi Pengabdian Masyarakat Indonesian Journal of Innovation Science and Knowledge
Forkas T.S.B
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Penerapan Algoritma K-Means Pada Sistem Membership Di PT Garuda Jaya Fiberindo Husain, Ahmad; Forkas T.S.B; Irsan, Muhamad
Indonesian Journal of Innovation Science and Knowledge Vol. 2 No. 3 (2025): IJISK 2025
Publisher : Fakultas Pendidikan Ilmu Keguruan, Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/ijisk.v2i3.179

Abstract

Tujuan dari penelitian ini adalah merancang dan menerapkan sistem untuk segmentasi pelanggan di PT GARUDA JAYA FIBERINDO menggunakan algoritma K-Means Clustering. Perusahaan menghadapi tantangan dalam mengelola basis pelanggan yang besar dan beragam, dimana strategi pemasaran dan program loyalitas seringkali tidak tepat sasaran karena kurangnya pemahaman terhadap profil pelanggan. Metode K-Means digunakan untuk mengelompokkan pelanggan ke dalam beberapa cluster berdasarkan pola transaksi mereka, dengan menggunakan model RFM (Recency, Frequency, Monetary). Hasil dari penelitian ini adalah sebuah sistem berbasis desktop yang mampu melakukan segmentasi pelanggan secara objektif, menghasilkan tiga cluster utama: "High Level," "Mid Level," dan "Low Level." Sistem ini menyediakan dasar pengambilan keputusan berbasis data bagi manajemen untuk merancang program membership yang lebih efektif, personal, dan mampu meningkatkan loyalitas pelanggan serta efisiensi operasional.
Sosialisasi Dan Pemanfaatan Aplikasi Belajar TK Dan PAUD Berbasis Smartphone Android Di Lingkungan RT. 04/01 Kp. Berkat Kalisuren Muhamad Irsan; Forkas T.S.B; Ahmad Husain
Jurnal Informasi Pengabdian Masyarakat Vol. 1 No. 2 (2023): Mei: Jurnal Informasi Pengabdian Masyarakat
Publisher : Institut Nalanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47861/jipm-nalanda.v1i2.398

Abstract

The development of information and communication technology provides convenience in accessing information, including interacting with the social environment through social media as well as in terms of utilizing this technology to increase knowledge. Socialization and Utilization of Android Based Kindergarten and PAUD Learning Applications at PKK in RT.04/01 Kp. Thanks to Kalisuren, it aims to add to maximizing the usability of an android smartphone that offers many interesting features so as to provide more value to the knowledge of both parents and children. This application contains so many choices in the electronic learning process so that you stay focused. parental guidance is needed in order to be able to supervise and also provide an explanation of the discussion material in the application. Responding to advances in information technology provides encouragement and motivation for our team to carry out community service in the hope of optimizing the use of information technology in various opportunities and activities.
Co-Authors AHMAD HUSAIN Husain, Ahmad Muhamad Irsan