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All Journal Masyarakat Mandiri: Jurnal Pengabdian Dan Pembangunan Lokal Proceeding International Conference Of Innovation Science, Technology, Education, Children And Health Proceeding International Conference Of Innovation Science, Technology, Education, Children And Health
Musliani Musliani
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Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Economics, Econometrics & Finance Education Engineering Public Health Social Sciences Other

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Peningkatan Marketing Online Inovation untuk Meningkatkan Penjualan pada Usaha Mikro Kecil Menengah (UMKM) Amplang Kuku Macan Karya Eka Ugroseno Damara Prasadhana Handoyo; Yudi Herwanto; Nur Tarbiyah; Musliani Musliani; Amanda Fitriyani
Masyarakat Mandiri : Jurnal Pengabdian dan Pembangunan Lokal Vol. 2 No. 3 (2025): Juli : Masyarakat Mandiri : Jurnal Pengabdian dan Pembangunan Lokal
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/masyarakatmandiri.v2i3.2064

Abstract

Small-scale economic activities, such as micro, small, and medium enterprises (MSMEs), play a vital role in a region's economy. MSMEs need to be protected and empowered to prevent unfair competition between businesses, especially those involving large-scale businesses. One example of an MSME with great potential is the amplang (rice crackers) manufacturing business, a typical souvenir from Balikpapan. Amplang has a distinctive taste and is attractive to tourists visiting the city, and has the potential to be further developed in the future. However, during the community service process, several problems were discovered among these MSMEs. One of the main problems is the lack of online product marketing expansion. These MSMEs still rely on traditional marketing methods, which are limited to direct sales or through local markets. However, with technological developments and high internet usage, the use of social media for product promotion can have a significant impact on increasing sales and market reach. To address this issue, market share expansion was carried out by utilizing social media, which has not previously been used by these MSMEs. Social media platforms like Instagram, Facebook, and WhatsApp can be highly effective platforms for introducing amplang products to a wider market, both locally, regionally, and nationally. Furthermore, this community service program also provides business development assistance by providing training to MSMEs in social media management, engaging content creation, and appropriate digital marketing strategies. With this introduction to online marketing and mentoring, it is hoped that amplang MSMEs in Balikpapan can better develop their businesses, expand their market reach, and increase their competitiveness in an increasingly competitive market.
The Connection between Individuals' Knowledge Levels and Their Interest in Using IUD Contraceptive Devices Musliani Musliani; Rosyidah Alfitri; Rani Safitri
Proceeding International Conference Of Innovation Science, Technology, Education, Children And Health Vol. 5 No. 1 (2025): Proceeding of The International Conference of Inovation, Science, Technology, E
Publisher : Program Studi DIII Rekam Medis dan Informasi Kesehatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/icistech.v5i1.173

Abstract

Population policy in Indonesia represents a key government effort to regulate and control population growth. One of the most significant strategies in managing population growth is Family Planning, which helps reduce the rate of fertility and support healthier families. Among the various contraceptive methods, the IUD (Intrauterine Device) is a non-hormonal option that is commonly used by Fertile Age Couples (FACs). The goal of this study was to explore the relationship between the level of knowledge and the interest in the IUD contraceptive method among couples in the Puskesmas Pugaan area. This research employed an analytical approach using a cross-sectional design. The population for this study included all fertile couples in the Pugaan Health Center area. A purposive sampling technique was applied, selecting a sample of 20 participants. Data were collected through questionnaires, and the data were analyzed using the chi-square test with the SPSS version 25 software. The study found that 12 participants (60%) had good knowledge of IUDs, 5 participants (25%) had sufficient knowledge, and 3 participants (15%) had poor knowledge. Regarding interest in using IUDs, 16 participants (80%) expressed an interest, while 4 participants (20%) were not interested in using the IUD. The chi-square statistical test yielded a P value of 0.000 (P < 0.05), indicating a statistically significant relationship between knowledge level and interest in the IUD contraceptive method. In conclusion, this study demonstrates that there is a significant relationship between the level of knowledge and the interest in using IUD contraception at Puskesmas Pugaan. These findings suggest that improving the knowledge of couples about contraceptive methods like the IUD may play a crucial role in increasing interest and usage rates, contributing to more effective population control efforts
The Connection between Individuals' Knowledge Levels and Their Interest in Using IUD Contraceptive Devices Musliani Musliani; Rosyidah Alfitri; Rani Safitri
Proceeding International Conference Of Innovation Science, Technology, Education, Children And Health Vol. 5 No. 1 (2025): Proceeding of The International Conference of Inovation, Science, Technology, E
Publisher : Program Studi DIII Rekam Medis dan Informasi Kesehatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/icistech.v5i1.173

Abstract

Population policy in Indonesia represents a key government effort to regulate and control population growth. One of the most significant strategies in managing population growth is Family Planning, which helps reduce the rate of fertility and support healthier families. Among the various contraceptive methods, the IUD (Intrauterine Device) is a non-hormonal option that is commonly used by Fertile Age Couples (FACs). The goal of this study was to explore the relationship between the level of knowledge and the interest in the IUD contraceptive method among couples in the Puskesmas Pugaan area. This research employed an analytical approach using a cross-sectional design. The population for this study included all fertile couples in the Pugaan Health Center area. A purposive sampling technique was applied, selecting a sample of 20 participants. Data were collected through questionnaires, and the data were analyzed using the chi-square test with the SPSS version 25 software. The study found that 12 participants (60%) had good knowledge of IUDs, 5 participants (25%) had sufficient knowledge, and 3 participants (15%) had poor knowledge. Regarding interest in using IUDs, 16 participants (80%) expressed an interest, while 4 participants (20%) were not interested in using the IUD. The chi-square statistical test yielded a P value of 0.000 (P < 0.05), indicating a statistically significant relationship between knowledge level and interest in the IUD contraceptive method. In conclusion, this study demonstrates that there is a significant relationship between the level of knowledge and the interest in using IUD contraception at Puskesmas Pugaan. These findings suggest that improving the knowledge of couples about contraceptive methods like the IUD may play a crucial role in increasing interest and usage rates, contributing to more effective population control efforts
Co-Authors Amanda Fitriyani Nur Tarbiyah Rani Safitri Rosyidah Alfitri Ugroseno Damara Prasadhana Handoyo Yudi Herwanto