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FAKTOR YANG MEMPENGARUHI MINAT PENGGUNAAN DIGITAL BANKING DI KALANGAN GENERASI Z KOTA SURABAYA DENGAN MENGGUNAKAN PENDEKATAN TECHNOLOGY ACCEPTANCE MODEL Wong, Sharon; Wiranata, Destya; Jocelyn, Angelique; Polandauw, Clarissa Amanda; Jovita, Ansella; Linawati, Nanik
MANAJEMEN DEWANTARA Vol 9 No 2 (2025): MANAJEMEN DEWANTARA
Publisher : Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30738/md.v9i2.19654

Abstract

The main aim of this study is to investigate the factors that influence the adoption of digital banking within the Generation Z age range, especially factors such as perceived ease of use and perceived usefulness. Thus, this research provides an in-depth insight of how these 2 factors affect one’s desire to adopt digital banking. This study is quantitative, with the use purposive sampling, targeting Generation Z digital banking users in Surabaya city with a sample size of 145 respondents. The data was acquired by creating a questionnaire in Google Form, which is then analyzed by the use of SmartPLS with the utilization of Structural Equation Modelling (SEM) method. The SEM method was used to test the relationship between the independent variables (perceived ease of use and perceived usefulness) and dependent variable (adoption of digital banking). The study’s findings depict that both perceived ease of use and perceived usefulness have significant influence towards Generation Z’s adoption of digital banking.
Edukasi Literasi Keuangan: Investasi pada Emas, Urgensi Dana Darurat, dan Pengendalian Gaya Hidup Konsumtif yusuf, keona adeline; Polandauw, Clarissa Amanda; Jocelyn, Angelique; Linawati, Nanik
Jurnal Pelayanan dan Pengabdian Masyarakat (Pamas) Vol 9, No 4 (2025): Jurnal Pelayanan dan Pengabdian Masyarakat (PAMAS)
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/pamas.v9i4.6111

Abstract

Low financial literacy amongst the younger generation can hinder the economic growth of a developing country. The lack of knowledge about basic financial concepts and financial instruments is caused by the scarcity of educational curriculum related to financial literacy. The lack of an educational curriculum related to financial literacy makes education related to crucial. This community service is motivated by the urgency of improving the financial literacy of junior high school students and aims to form a foundation for good financial behavior. The educational material provided is relevant and easy to understand for junior high school students. The material is provided using interactive presentation media accompanied by educational games that are specifically designed with the sub-topics "Investing in Gold", "Emergency Funds", and "Consumptive within Your Limits". Education and games help students understand the basic concepts of finance and their applications in real life. After the community service activities, students showed an increase in understanding of basic financial concepts, this can be seen from their enthusiasm and high average test scores.