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All Journal Journal of Computer Science and Information Systems (JCoInS)
Rambey, Khiarul Akhyar
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Computer Science & IT

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Implementasi K-Means Dalam Menentukan Tingkat Kepuasan Pelanggan Pada Bengkel Rizal Rantauprapat Rambey, Khiarul Akhyar; Suryadi, Sudi; Harahap, Syaiful Zuhri; Juledi, Angga Putra
Journal of Computer Science and Information System(JCoInS) Vol 6, No 3: JCoInS | 2025
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jcoins.v6i3.7937

Abstract

The growing automotive industry demands workshops to improve the quality of service for customer satisfaction. However, manual measurement of satisfaction is often inefficient and subjective. This study proposes the application of machine learning algorithms K-Means Clustering to analyze customer satisfaction data in Rizal workshop. This method is used to Group customers into several clusters based on similar satisfaction characteristics. The results of this grouping are expected to provide more objective and in-depth insights to identify patterns of satisfaction, thus enabling the workshop to formulate a more effective and targeted service quality improvement strategy.
Co-Authors Juledi, Angga Putra Suryadi, Sudi Syaiful Zuhri Harahap