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All Journal TOFEDU: The Future of Education Journal Karimah Tauhid
Akbar, Muhamad Rizki
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Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Social Sciences Other

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Tingkat Kepuasan Pelanggan Berbasis Store Atmosphere Pada Café Nako Hermawan, Naufal Ardhani; Akbar, Muhamad Rizki; Dewi, Adinda Maha; Sandrina, Alya; Zakkiyah, Alfia Naura Rozwa; Supriyadi, Dedi
Karimah Tauhid Vol. 4 No. 8 (2025): Karimah Tauhid
Publisher : Universitas Djuanda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30997/karimahtauhid.v4i8.19881

Abstract

Penelitian ini bertujuan untuk menganalisis tingkatan kepuasan pelanggan pada Store Atmosphere di Café Nako menggunakan metode Customer Satisfaction Index (CSI) dan Importance Performance Analysis (IPA). Store Atmosphere menjadi salah satu elemen krusial yang berperan dalam membentuk kepuasan dan loyalitas pelanggan di sektor kuliner. Penelitian ini menggunakan metode kuantitatif melalui penyebaran kuesioner kepada 100 pelanggan Café Nako. Analisis data dilakukan dengan pendekatan CSI untuk mengukur tingkat kepuasan secara menyeluruh, serta IPA untuk mengidentifikasi atribut yang perlu dipertahankan atau ditingkatkan. Hasil menunjukkan bahwa pelanggan berada pada kategori puas, dengan skor CSI sebesar 82,32%. Berdasarkan analisis IPA, atribut-atribut seperti kebersihan café, kenyamanan tempat duduk, dan pencahayaan masuk dalam kuadran prioritas utama. Sementara itu, atribut seperti dekorasi interior dan desain eksterior berada pada posisi berlebihan (excessive), sehingga tidak perlu menjadi fokus utama perbaikan. Temuan ini dapat menjadi bahan evaluasi dan strategi manajemen Café Nako dalam meningkatkan kualitas suasana toko demi menciptakan pengalaman pelanggan yang lebih optimal.
The Role of Motivation and Social Support on Entrepreneurial Mindset in Triguna High School Students in Jakarta Akbar, Muhamad Rizki; Nandang, Nandang; Yusuf, Ismail
The Future of Education Journal Vol 4 No 8 (2025): #2
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v4i8.1144

Abstract

This study examines the effect of motivation and social support on the formation of an entrepreneurial mindset among students of SMA Triguna Jakarta. The research underscores the importance of fostering entrepreneurial thinking from an early age as a means to cultivate creativity, independence, and resilience in addressing future challenges. Employing a quantitative associative approach, this study examines the relationship between internal and external factors contributing to students’ entrepreneurial development. Data were collected through questionnaires administered to the respondents. The findings indicate that motivation does not have a significant impact on the development of the entrepreneurial mindset, whereas social support exhibits a positive and substantial influence. Support and encouragement provided by parents, teachers, and peers enhance students’ self-confidence, risk-taking ability, and creativity in entrepreneurial endeavors. These results highlight the pivotal role of a supportive social environment in nurturing entrepreneurial attitudes among young individuals. Consequently, collaboration between schools and families is recommended to establish a learning ecosystem that promotes entrepreneurial spirit, competence, and character from an early stage.
Co-Authors Dewi, Adinda Maha Hermawan, Naufal Ardhani Ismail Yusuf, Ismail Nandang Nandang Sandrina, Alya Supriyadi, Dedi Zakkiyah, Alfia Naura Rozwa