Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal LingPoet: Journal of Linguistics and Literary Research
Zein , T. Thyrhaya
Unknown Affiliation
Humanities Education Languange, Linguistic, Communication & Media

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Framing Paradise Online: A Multimodal Discourse Analysis of Destination Narratives on France Travel Website Afdal, Taufik; Zein , T. Thyrhaya; Maharani, Puan
LingPoet: Journal of Linguistics and Literary Research Vol. 6 No. 3 (2025): LingPoet: Journal of Linguistics and Literary Research
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tourism promotion increasingly relies on digital platforms where destinations are framed through carefully constructed narratives. Using a multi modal discourseanalytical approach, the present study seeks to examine textual and visual element from lonelyplanet website, particularly the destination of France to represent tourist destinations as idyllic “paradises.” The analysis reveals that destinations are frequently framed through metaphors of escape, authenticity, and exclusivity, highlighting natural beauty and cultural uniqueness while downplaying local challenges or complexities. Additionally, multimodal resources—such as imagery, layout, and interactive features—play a central role in reinforcing persuasive narratives that align with global tourism imaginaries. Findings suggest that online tourism discourse constructs not only desirable places but also particular identities for travelers, positioning them as explorers, culture seekers, or luxury consumers. This study contributes to tourism discourse research by demonstrating how digital travel platforms commodify places through strategic language and multimodality, shaping both destination branding and tourist perceptions.
Co-Authors Afdal, Taufik Maharani, Puan