Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal COMMICAST Proceeding of International Conference on Social Science and Humanity
Ahmad Sabri, Safiyyah
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Humanities Earth & Planetary Sciences Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Other

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Facebook engagement in Malaysian Ministry 2024 Zaki Mustafa, Muhamad; Raqib Mohd Sofian, Muhammad; Ahmad Sabri, Safiyyah; Yahya Mohd Ariffin, Mohd; Faizal Kasmani, Mohd
COMMICAST Vol. 6 No. 2 (2025): September
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/commicast.v6i2.13812

Abstract

In the era of digital governance, social media platforms, particularly Facebook, have become essential tools for government communication and public engagement. This study examines the dynamics of Facebook usage within selected Malaysian Ministries, focusing on objectives, strategies, and outcomes of engagement. The research aims to identify the ministries’ communication goals and analyze the types of content that elicit the highest audience interaction. Employing a quantitative content analysis, 3,902 Facebook posts published between January and June 2023 were analyzed across three ministries: the Ministry of Communication and Digital, the Ministry of Home Affairs, and the Ministry of Women, Family, and Community Development. Data on likes, comments, shares, and post characteristics were systematically coded and assessed using SPSS. The findings reveal that the majority of posts adopt a one-way Public Information model, with limited evidence of two-way symmetrical communication. Engagement was highest in the Ministry of Communication and Digital, where posts generated over 115,000 likes and 53,000 shares, while the other ministries recorded substantially lower interactions. Content emphasizing public announcements and informational updates attracted the most responses, whereas dialogic communication remained minimal. This study contributes to the understanding of how government agencies in emerging economies utilize social media as a strategic communication tool, highlighting both strengths and gaps in fostering meaningful two-way interaction. The results underscore the need for ministries to enhance dialogic strategies to strengthen trust, responsiveness, and citizen participation in digital governance.
MISREPRESENTATION OF ISLAM IN MENTEGA TERBANG: A NARRATIVE ANALYSIS Mohd Sofian, Muhammad Raqib; Ahmad Sabri, Safiyyah; Mustafa, Muhamad Zaki; Firly Annisa; Frizki Yulianti Nurnisya
Proceeding of International Conference on Social Science and Humanity Vol. 2 No. 2 (2025): Proceeding of International Conference on Social Science and Humanity
Publisher : PT ANTIS INTERNATIONAL PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/icossh.v2i2.52

Abstract

Objective: This study investigates the misrepresentation of Islam in the controversial Malaysian film Mentega Terbang through a detailed narrative analysis. The film, centered on a young Muslim girl's spiritual exploration and questioning of religious boundaries, has ignited significant public discourse and backlash, particularly within Muslim communities. The objective is to examine how Mentega Terbang portrays Islamic values, beliefs, and practices, and to identify elements within the narrative that may challenge or contradict mainstream Islamic teachings. Method: A qualitative narrative analysis was employed to examine the film’s storyline, character development, dialogue, and symbolism. This approach enabled the identification of underlying messages and potential misrepresentations related to Islamic principles. Results: The findings reveal that Mentega Terbang presents a complex and sometimes conflicting depiction of Islam, often deviating from established religious teachings. These portrayals may contribute to misunderstandings and reinforce negative perceptions among viewers. Novelty: This study offers a nuanced perspective on media representation of religion in Malaysia, highlighting how cinematic narratives can influence public perceptions of Islam. It contributes to media and religious studies by addressing the gap in understanding how fictional media shapes interfaith understanding in multicultural Muslim-majority societies. Recommendations are offered for responsible religious representation in film.
Co-Authors Faizal Kasmani, Mohd Firly Annisa Frizki Yulianti Nurnisya Mohd Sofian, Muhammad Raqib Mustafa, Muhamad Zaki Raqib Mohd Sofian, Muhammad Yahya Mohd Ariffin, Mohd Zaki Mustafa, Muhamad