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Public Relations Management in Enhancing School Branding at Madrasah Tsanawiyah Jombang Sunardi, Sunardi; Sahendra, Ramadan; Ma’mun, Muhammad Aman; Syarkun, Mufarikha Binti
Irsyaduna: Jurnal Studi Kemahasiswaaan Vol. 5 No. 2 (2025): Agustus
Publisher : LP3M STIT Al Urwatul Wutsqo Jombang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54437/irsyaduna.v5i2.2439

Abstract

This study explores the role of public relations management in enhancing school branding at MTsN 6 Jombang, focusing on its supporting and inhibiting factors. The research findings indicate that effective public relations strategies, such as optimizing information dissemination, fostering strong relationships with stakeholders, and promoting the school’s achievements, have significantly contributed to strengthening the institution’s image. The supporting factors include the commitment of the school leadership, active collaboration among teachers and staff, and the utilization of digital platforms for promotion. Meanwhile, the inhibiting factors comprise limited resources, insufficient public awareness, and certain technical constraints in implementing promotional programs.The scientific contribution of this research lies in providing a conceptual and practical framework for implementing public relations management in the educational sector, particularly in enhancing school branding in madrasah environments. Additionally, this study enriches the literature on educational management by presenting an integrated model that combines promotional strategies with community engagement. However, this research has limitations, such as its focus on a single institution, which may affect the generalizability of the findings. Future studies are recommended to involve multiple schools or madrasahs with different characteristics to obtain more comprehensive and comparative results. Broader exploration could also examine the long-term impact of public relations management on school competitiveness and sustainability.
HOAXES AND DEFAMATION: LEGAL LIMITATIONS IN ASSESSING NON-MATERIAL DAMAGES Annazali, Ahmad Haqqi; Marsal, Irsyaf; Syarkun, Mufarikha Binti
Jurnal Kajian Ilmu Hukum Vol. 4 No. 2 (2025): Jurnal Kajian Ilmu Hukum
Publisher : Yayasan Pendidikan Islam Almatani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/jkih.v4i2.1681

Abstract

The rapid spread of hoaxes and defamation in the digital age has become a destructive phenomenon, causing serious consequences that include not only material losses, but also significant non-material damages such as ruined reputations, loss of public trust, and profound psychological suffering for both individuals and corporations. This condition creates a crucial juridical problem because positive law in Indonesia, despite having instruments like the ITE Law, has not yet provided clear boundaries (limitations) or objective, measurable parameters for assessing and quantifying such non-material damages within the judicial system. This research utilizes a normative legal method employing a statute approach and a conceptual approach, qualitatively analyzing primary legal sources such as the Civil Code, Criminal Code, the ITE Law and its amendments, as well as secondary legal sources through a comprehensive literature review. The results and discussion demonstrate that the forms of non-material damage, as recognized in Article 1365 of the Civil Code and legal theory, encompass a broad spectrum ranging from damage to honor (eer) and good name (goede naam) to psychological suffering (trauma and stress); however, the legal boundaries in Indonesia are dominantly penal-centric, focusing only on punishing the perpetrator (deterrence) rather than restoring the victim. This strong penal orientation in the ITE Law is proven to create systemic fragmentation separating the criminal and civil processes and a legal vacuum (rechtsvacuüm) in non-material remediation mechanisms, thereby necessitating a paradigm shift towards restorative justice supported by Supreme Court Guidelines (PERMA) to provide clear parameters for judges to assess non-material damages fairly and proportionally.