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All Journal KOMUNIKATA57 INTERACTION: Jurnal Pendidikan Bahasa
Rosmalia Ahmad
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Education Environmental Science Languange, Linguistic, Communication & Media Social Sciences Other

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TINGKAT PERSEPSI KUALITAS PELAYANAN OLEH PENDENGAR RADIO KOMUNITAS DAPUR REMAJA KOTA DEPOK Diana Anggraeni; Rosmalia Ahmad; Ahmad Badari Burhan
KOMUNIKATA57 Vol. 6 No. 1 (2025): KOMUNIKATA57
Publisher : FISIP IBI-K57 Prodi Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55122/kom57.v6i1.1713

Abstract

Komunitas radio menggunakan beberapa strategi untuk meyakinkan pendengarnya, seperti menyediakan program yang menarik, layanan berkualitas, dan fasilitas pendukung. Memahami kualitas layanan dalam konteks radio komunitas membutuhkan mempertimbangkan fungsi khusus yang dimainkan dalam mempromosikan rasa komunitas. Tujuan dari penelitian ini adalah untuk mengetahui bagaimana pendengar Radio Komunitas Dapur Remaja di Kota Depok menyadari kualitas layanannya. Metode penelitian ini adalah pendekatan kuantitatif dengan jenis deskriptif untuk menggambarkan demografi serta tingkat persepsi kualitas pelayanan. Sampel dalam penelitian adalah pendengar Radio Komunitas Dapur Remaja yang tinggal di Kelurahan Cinangka, Kecamatan Sawangan, Kota Depok. Teknik pengambilan sampel yang digunakan adalah purposive sampling. Hasil penelitian menunjukkan bahwa pria berusia antara 35 dan 44 tahun berpendidikan SMA dan S1 bekerja sebagai karyawan swasta. Pendengar RKDR cenderung baru yang mendapatkan rekomendasi penggunaan layanan berasal dari teman. Tingkat persepsi kualitas pelayanan oleh pendengar berada dalam kategori baik untuk semua dimensi yaitu tangible, reliability, responsiveness, assurance, dan empathy.
Optimizing the Effectiveness of Students’ Health Communication Through Information Sources and Learning Factors Susie Sugiarti; Anisti; Rosmalia Ahmad
INTERACTION: Jurnal Pendidikan Bahasa Vol. 12 No. 4 (2025): INTERACTION: Jurnal Pendidikan Bahasa
Publisher : Program Studi Pendidikan Bahasa Inggris, Universitas Pendidikan Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36232/interactionjournal.v12i4.4962

Abstract

The integration of communication processes occurs when conventional and digital communication patterns are used simultaneously, allowing communication activities to take place both face-to-face and through mediated channels. This condition has become increasingly relevant as the need for health information grows more dynamic and is obtained from diverse sources. This study aims to analyze the direct effect of information sources on learning factors and the effectiveness of health communication, the direct effect of learning factors on the effectiveness of health communication, and the indirect effect of information sources on the effectiveness of health communication through learning factors. The main concepts examined in this study include information sources, learning factors, and health communication effectiveness. This research employed an explanatory quantitative approach involving 97 students from Grade X and XI at SMA Sejahtera 1 Depok City. Data were collected through a survey using a Google Form questionnaire and analyzed using multivariate analysis. The results indicate that information sources have a direct and significant effect on both learning factors and the effectiveness of health communication. Learning factors also have a direct and significant effect on the effectiveness of health communication. However, learning factors do not mediate the relationship between information sources and health communication effectiveness. Future studies are recommended to involve a larger sample size and adopt a mixed-methods approach to allow for comparative analysis, such as multi-group analysis.
Co-Authors Ahmad Badari Burhan Anisti Diana Anggraeni Susie Sugiarti