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Peran E-Commerce dalam Transformasi Digital UMKM Indonesia: Sebuah Kajian Literatur Selly Silviawati; Eka Satria Wibawa; Nindi Anggi Wardani; Sri Wahyuning; Ita Noviana
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 3 No. 4 (2025): Oktober : JURNAL RISET MANAJEMEN DAN EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime.v3i4.3551

Abstract

This study aims to examine how e-commerce supports the digital transformation of MSMEs in Indonesia, with particular emphasis on social, cultural, and organizational dimensions. The research focus arises from the growing adoption of e-commerce following the COVID-19 pandemic, despite the fact that MSMEs continue to face major obstacles such as limited digital literacy, infrastructure gaps, and weak competitiveness. A qualitative approach with a collective case study design was employed to capture real experiences as well as the meanings constructed by business actors. Data were collected through semi-structured interviews, participant observation, and document analysis involving 15 MSMEs located in Jakarta, Surabaya, and Yogyakarta, complemented by insights from MSME associations and local government representatives. The data analysis combined thematic methods with Miles & Huberman’s interactive model to identify deeper patterns. The findings highlight three central themes: first, e-commerce is perceived not only as a tool for modernizing businesses but also as a means of gaining social legitimacy; second, adaptation strategies evolve through improvisation, family support, and community-based learning; and third, the success of digital transformation is strongly influenced by external factors, particularly the role of associations and the availability of infrastructure. Collectively, the results enrich the Diffusion of Innovations theory and the Technology–Organization–Environment framework by incorporating a socio-cultural perspective, while also emphasizing the crucial role of MSMEs’ dynamic capabilities in navigating change. The study’s implications underscore the importance of community-based policies, locally tailored assistance programs, and more equitable and inclusive interventions by digital platforms. For future research, it is recommended to extend the analysis to rural areas and adopt a longitudinal approach to capture the dynamics of digital transformation over a longer period of time.
Strategi Pemberdayaan Mustahik Berbasis Zakat Produktif pada BAZNAS Kabupaten Jepara Ita Noviana; Izza Luthfi Suryani
AHKAM Vol 5 No 3 (2026): SEPTEMBER
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/ahkam.v5i3.10472

Abstract

Although productive zakat has been widely examined in the Islamic economics literature, studies that specifically investigate mustahik empowerment strategies by zakat management institutions at the regional level remain limited. This study aims to analyze the productive zakat-based mustahik empowerment strategy implemented by BAZNAS of Jepara Regency. This study used a qualitative approach involving 15 informants, consisting of 9 managers of BAZNAS of Jepara Regency and 6 mustahik recipients of the productive zakat program. Data were collected through in-depth interviews, observation, and documentation, then analyzed using the Miles, Huberman, and Saldaña interactive model, which includes data reduction, data display, and conclusion drawing. The results showed that the empowerment strategy of BAZNAS of Jepara Regency was carried out through four main stages, namely beneficiary selection, business capital distribution, business mentoring, and program monitoring and evaluation. The productive zakat program contributed to improving the business capacity and economic independence of most mustahik, although program outcomes showed variation influenced by business management ability and market conditions. The conclusion of this study emphasizes that continuous mentoring and supervision are important factors in increasing the effectiveness of productive zakat programs. These findings contribute to the development of empowerment theory and enrich the literature on productive zakat management in the context of regional zakat institutions. The implications of this study provide input for zakat management institutions in strengthening mentoring systems and designing more sustainable economic empowerment programs.