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All Journal Applied Information System and Management Iqtishoduna: Jurnal Ekonomi Islam IJISH (International Journal of Islamic Studies and Humanities)
Puad, Noor Aimi Mohamad
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Religion Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice

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Digital Transformation at Bandung Wholesale Center: The Impact of Information Technology on Sales Performance and Experience Syaifuddin, Syaifuddin; Puad, Noor Aimi Mohamad
Applied Information System and Management (AISM) Vol. 8 No. 1 (2025): Applied Information System and Management (AISM)
Publisher : Depart. of Information Systems, FST, UIN Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/aism.v8i1.45191

Abstract

This study examines the impact of digital transformation on sales performance and customer experience in wholesale centers in Bandung, specifically focusing on the adoption of digital inventory management systems, electronic payment platforms, and mobile applications, including the use of TikTok and Instagram for digital marketing. The study aims to analyze how these technologies improve operational efficiency, transaction speed, and customer satisfaction in the wholesale sector. A mixed-method approach was used, combining qualitative and quantitative data. Qualitative data was obtained through in-depth interviews with 10 wholesale center owners and managers, while quantitative data was collected through a survey distributed to 200 customers. Purposive sampling was used to select wholesale centers that had adopted digital technology. The findings show significant improvements in operational efficiency, with inventory checking time reduced by 66.67% (from 12 hours to 4 hours), stock errors reduced by 66.67% (from 15% to 5%), and order fulfillment speed increased by 50% (from 2 days to 1 day). The use of TikTok and Instagram in digital marketing has expanded market reach, increased customer engagement, and raised brand awareness. In addition, electronic payment systems and mobile applications have accelerated transactions, reduced queues, and increased sales volumes. Customers reported higher satisfaction, with ease of transaction increasing by 40.63% and overall satisfaction increasing by 31.43%. This study supports existing literature on the benefits of digitalization in retail and highlights challenges such as investment costs and staff training. These findings offer important insights for the wholesale sector to embrace digital transformation to increase competitiveness in an increasingly digital marketplace.
The Role of Geographic Information Systems in Marketing Strategy: Improving the Efficiency of Store Locations and Consumer Targeting Based on Alfamart Locations in Bandung City Syaifuddin, Syaifuddin; Puad, Noor Aimi Mohamad; Rusdian, Suca
Applied Information System and Management (AISM) Vol. 8 No. 2 (2025): Applied Information System and Management (AISM)
Publisher : Depart. of Information Systems, FST, UIN Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/aism.v8i2.45522

Abstract

This research explores the application of Geographic Information Systems (GIS) to optimize location selection and consumer targeting strategies for Alfamart mini markets in Bandung City. The purpose of this study is to assess how GIS can improve the decision-making process in determining the location of new outlets by integrating spatial data with multi-criteria decision analysis methods. This research uses Analytical Hierarchy Process (AHP) to evaluate the best location based on factors such as population density, accessibility, and the presence of competitors. Additionally, authors conducted consumer segmentation using the K-means clustering technique to understand consumer behavior based on shopping patterns and geographical distribution. Key findings showed that the Dago area in Bandung was the optimal location for the new store, with a 25% increase in foot traffic and a 30% increase in sales during the first three months of operation. This research emphasizes the importance of using GIS not only for spatial analysis but also for more targeted marketing, improved operational efficiency, and customer satisfaction. However, there are limitations in terms of dependence on data quality and the dynamics of consumer preferences. Future research could expand the coverage area and integrate additional variables to refine the application of GIS in retail location planning.
Reinventing Pesantren Economies: Islamic Social Entrepreneurship as a Model for Sustainable Community Transformation Argantara, Zaid Raya; Haryono, Slamet; Wardi, Moh.; Rahman, Holilur; Rafiqi, Iqbal; Puad, Noor Aimi Mohamad
IQTISHODUNA: Jurnal Ekonomi Islam Vol. 15 No. 1 (2026): April (on progress)
Publisher : Department of Sharia Economics Faculty of Islamic Economics and Business, Universitas Islam Syarifuddin Lumajang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/iqtishoduna.v15i1.3012

Abstract

This study examines the role of Islamic social entrepreneurship in reinventing pesantren-based economies as a sustainable model for community transformation within the broader discourse of inclusive and ethical development. Employing a qualitative descriptive-analytical approach, data were collected through in-depth interviews, participant observation, and documentation at Pondok Pesantren Al-Amien Prenduan, Indonesia. The findings demonstrate that the implementation of Islamic social entrepreneurship through the Micro Waqf Bank (BWM) Al-Pend Barokah Mandiri significantly contributes to economic empowerment among productive low-income communities. Beyond local impact, this pesantren-based model addresses global challenges related to financial inclusion, social inequality, and sustainable development by embedding Islamic ethical values within entrepreneurial practices. The study contributes to the literature by conceptualizing pesantren not merely as religious institutions but as transformative socio-economic actors capable of driving inclusive growth. This research proposes pesantren-based Islamic social entrepreneurship as a viable alternative framework for sustainable community transformation in emerging Muslim economies.
Digital Payments and Monetary Policy Transmission in Indonesia: An Islamic Economic Perspective Pantas, Pribawa E; Othman, Norfaizah; Yunus, Mawar Murni; Puad, Noor Aimi Mohamad
IJISH (International Journal of Islamic Studies and Humanities) Vol. 9 No. 1 (2026): April
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26555/ijish.v9i1.16285

Abstract

This study investigates whether the rapid expansion of digital payment systems reshapes the transmission of monetary policy in Indonesia, incorporating an Islamic economic perspective. Using monthly data from 2018M01 to 2024M12, this study employs the Autoregressive Distributed Lag (ARDL) model, along with impulse response function (IRF) and dynamic multiplier analyses, to capture both equilibrium and dynamic effects. The results reveal that cashless transactions significantly reduce inflation, indicating improved transaction efficiency and lower price rigidities. Moreover, the interaction between digital payments and policy interest rates strengthens the transmission mechanism, suggesting that financial digitalisation acts as a transmission accelerator. Islamic financial development is also found to contribute to inflation stability, reflecting the role of risk-sharing and asset-backed financing in reducing speculative pressures. The dynamic analyses confirm that the disinflationary effect of digital payments is persistent and stabilises in the long run. This study contributes to the literature by integrating digital finance and Islamic finance into a unified macroeconomic framework, offering new insights into the evolving structure of monetary transmission in emerging economies.
Co-Authors Holilur Rahman Moh. Wardi Othman, Norfaizah Pantas, Pribawa E Rafiqi, Iqbal Slamet Haryono Suca Rusdian Syaifuddin Syaifuddin Yunus, Mawar Murni Zaid Raya Argantara