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All Journal Jurnal Pewarta Indonesia Caraka : Indonesia Journal of Communication
Aniq Nahdia Lulu Annawawie
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Languange, Linguistic, Communication & Media Social Sciences

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Visual Da‘wah in the Mediatized Era: A Virtual Ethnographic Analysis of Illustrative Content on the Instagram Account @sholahayub Sirajuddin, Muhammad; Aniq Nahdia Lulu Annawawie; Hermansah, Tantan; Fanshoby, Muhammad
Jurnal Pewarta Indonesia Vol 7 No 2 (2025): Jurnal Pewarta Indonesia
Publisher : Persatuan Wartawan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jpi.v7i2.229

Abstract

This study examines digital Islamic preaching content on the Instagram account @sholahayub using the media space theory (Nasrullah, 2017) to revisit communication theory within the context of contemporary da’wah. The study assumes posits that visual content and user interactions on social media not only convey religious messages but also collectively shape religious identity and solidarity, particularly in humanitarian issues such as Palestine. The method employed is qualitative analysis based on cyber media analysis across four levels: media space, media document, media object, and user experience, with data consisting of illustrative posts, reflective narratives, and user responses. The findings reveal that semi-realistic illustrations and contemplative captions create a communicative and affective preaching space, where user interactions demonstrate deep emotional and spiritual engagement. These results expand communication theory by showing that social media functions as a dynamic, inclusive, and socially relevant space for the production of religious meaning. In conclusion, digital da’wah through Instagram serves as an effective medium of communication for fostering spiritual awareness, humanitarian solidarity, and strengthened devotion to Allah through transformative visual and emotional experiences.
Analisis Semiotika Ferdinand De Saussure Pada Poster Film ‘Sore: Istri Dari Masa Depan’ Sirajuddin, Muhammad; Aniq Nahdia Lulu Annawawie; Tantan Hermansah
CARAKA : Indonesia Journal of Communication Vol. 6 No. 2 (2025): CARAKA : Indonesia Journal of Communication
Publisher : Indonesian Scientific Journal (Jurnal Ilmiah Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/caraka.v6i2.238

Abstract

Penelitian ini bertujuan untuk mengungkap makna tanda yang terkandung dalam poster film Sore: Istri dari Masa Depan melalui pendekatan semiotika Ferdinand de Saussure. Poster film sebagai media promosi visual memiliki fungsi tidak hanya menyampaikan informasi dasar seperti judul, pemeran, dan tanggal rilis, tetapi juga menyampaikan pesan simbolik yang mengarah pada interpretasi makna yang lebih dalam. Menggunakan kerangka konsep signifier (penanda) dan signified (petanda) dalam semiotika Saussure, penelitian ini menganalisis bagaimana elemen visual seperti spiral tangga, posisi tokoh, ekspresi wajah, serta tata warna bekerja membentuk sistem tanda yang menggambarkan tema perjalanan waktu dan relasi emosional. Penelitian ini menggunakan metode deskriptif-kualitatif dengan teknik analisis visual terhadap unsur-unsur utama dalam poster. Hasil analisis menunjukkan bahwa poster film Sore tidak hanya merepresentasikan unsur futuristik dan romantisme, tetapi juga menciptakan makna ganda melalui pengulangan visual dan simbol ruang waktu. Dengan demikian, poster ini bukan sekadar alat promosi, tetapi menjadi teks visual yang mampu membangun imajinasi naratif penonton sebelum menonton film.
Co-Authors Fanshoby, Muhammad Muhammad Sirajuddin Tantan Hermansah, Tantan