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All Journal International Journal of Science and Environment Journal of Innovative and Creativity
Denopan, Arian
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Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Education Languange, Linguistic, Communication & Media Mathematics Physics Social Sciences Other

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Analisis Technology Acceptance Model (TAM) Dalam Adopsi Digital Payment Syariah Denopan, Arian
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

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Abstract

The rapid development of digital technology has transformed global payment systems, including within Islamic finance. Sharia-based digital payments emerge as a solution to support efficient, secure, and Sharia-compliant transactions. This study aims to analyze the adoption of Sharia digital payment systems using the Technology Acceptance Model (TAM) framework through a qualitative approach with a library research method. The findings indicate that perceived usefulness and perceived ease of use remain relevant in shaping user attitudes and behavioral intention, but they are insufficient to fully explain Muslim behavior without considering religiosity, trust, and Sharia compliance. This study highlights that the success of Sharia digital payment adoption is determined by the integration of technological aspects, religious values, and supportive regulations. The implications extend beyond enriching academic literature, providing strategic recommendations for regulators, service providers, and society to strengthen an inclusive and sustainable Islamic digital finance ecosystem.
The Role of Marketing Economic Management in Supporting the Achievement of the Sustainable Development Goals (SDGS) Rinaldi, Nedi; Pulungan, Mardia; Denopan, Arian; Ilyas, Muhammad
International Journal of Science and Environment (IJSE) Vol. 6 No. 1 (2026): February 2026
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijse.v6i1.328

Abstract

The achievement of the Sustainable Development Goals (SDGs) requires the active involvement of the economic sector, including the implementation of sustainable-oriented marketing economics management practices. Marketing is no longer understood merely as a commercial activity, but as a strategic instrument capable of integrating economic, social, and environmental objectives within the framework of sustainable development. This study aims to analyze the role of marketing economics management in supporting the achievement of the SDGs. The research employs a qualitative approach through a systematic literature review of reputable international journal articles indexed in Scopus, Web of Science, and Google Scholar. The data were analyzed using thematic analysis to identify patterns, concepts, and the strategic contributions of marketing economics management to sustainable development goals. The findings indicate that marketing economics management plays a significant role in promoting sustainable economic growth, shaping responsible consumer behavior, and integrating social and environmental values into business strategies. Furthermore, sustainable marketing practices enhance business competitiveness, corporate social legitimacy, and the quality of economic growth. This study concludes that marketing economics management constitutes a strategic pillar in achieving the SDGs and should be systematically integrated into business and development policies.
Co-Authors Muhammad Ilyas Pulungan, Mardia Rinaldi, Nedi