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Eka Hidayati
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A MULTIMODAL LINGUISTIC ANALYSIS OF CHA EUNWOO’S FAREWELL SPEECH: DISCOURSE, PRAGMATIC, AND RHETORICAL STRATEGIES Eka Hidayati; Deny Hadi Siswanto
Jurnal Ilmiah Multidisiplin Ilmu Vol. 2 No. 5 (2025): Oktober : Jurnal Ilmiah Multidisiplin Ilmu (JIMI)
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/sa1prb41

Abstract

This study presents a comprehensive linguistic analysis of Cha Eunwoo’s farewell speech in Master in the House (Episode 177), employing an integrated framework of discourse analysis, pragmatics, and rhetorical strategies, complemented by a multimodal approach. The research utilizes a descriptive qualitative methodology, focusing on a single case study of a televised speech. Data were meticulously transcribed from the original video, and a detailed analysis was conducted to investigate how Cha Eunwoo discursively constructs his identity and relationships, navigates social nuances through pragmatic choices in Korean politeness and honorifics, and employs rhetorical appeals, particularly pathos, to foster and maintain audience engagement and parasocial bonds. Furthermore, the analysis examines the interplay of verbal and non-verbal cues, including vocalics, kinesics, and visual context, in shaping the overall communicative impact of the televised speech. Findings reveal a sophisticated balance between personal emotion and public performance, demonstrating how linguistic and multimodal strategies are strategically deployed to reinforce celebrity persona, solidify interpersonal connections within a variety show setting, and ensure sustained fan loyalty within the dynamic landscape of Hallyu. This study contributes to a nuanced understanding of celebrity communication, the evolving dynamics of the Korean Wave, and the complex application of Korean linguistic features in mediated entertainment contexts
SYSTEMATIC MANAGEMENT OF DIGITAL EDUCATION SERVICES IN ISLAMIC SENIOR HIGH SCHOOLS Hamdani Fajar Apriwulan; Deny Hadi Siswanto; M.M. Endang Susetyawati; Eka Hidayati
Jurnal Ilmiah Multidisiplin Ilmu Vol. 2 No. 5 (2025): Oktober : Jurnal Ilmiah Multidisiplin Ilmu (JIMI)
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/y1jnvs13

Abstract

This study aims to provide an in-depth description of digital-based educational service management at SMA Muhammadiyah Mlati, covering both academic and non-academic aspects. The research employed a descriptive qualitative approach, with data collected through in-depth interviews, direct observations, and documentation involving the principal, vice principal for curriculum affairs, teachers, administrative staff, and school operators. Data analysis was conducted using the interactive model of Miles and Huberman, which includes data reduction, data display, and conclusion drawing, with validity ensured through source and method triangulation. The findings indicate that digital service management at SMA Muhammadiyah Mlati is implemented systematically through stages of planning, organizing, implementation, and evaluation. In the academic aspect, programs such as ASBK, UASBK, and the digital library operate effectively through structured task organization based on official decrees and the use of e-learning platforms. Meanwhile, non-academic services such as Dapodik, ARKAS, and Online Student Admission enhance administrative efficiency. The main challenge lies in teachers’ adaptation to technology; however, the school’s support through continuous training, technical assistance, and the provision of classroom operators has successfully improved digital competence and the overall effectiveness of digital-based educational service management.
Co-Authors Deny Hadi Siswanto Hamdani Fajar Apriwulan M.M. Endang Susetyawati