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INFLUENCE SUPPORT COLLEAGUE WORK , LEADERSHIP STYLE AND COMMUNICATION TO MPM MOTOR PONOROGO DEALER PRODUCTIVITY Mustopa , Arga Saiful; Hartono , Sri; Kristiyana , Naning
Proceeding of International Conference on Social Science and Humanity Vol. 1 No. 1 (2024): Proceeding of International Conference on Social Science and Humanity
Publisher : PT ANTIS INTERNATIONAL PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61796/icossh.v1i1.1

Abstract

General Background: Productivity is a crucial indicator of a company's success, driven significantly by human resources, especially during challenging times. Specific Background: Effective management of human resources, including fostering a conducive work environment, leadership style, and communication, is essential to optimize employee performance and achieve organizational goals. Knowledge Gap: While the impact of peer support, leadership style, and communication on employee productivity is acknowledged, specific evidence within the context of motor dealerships, particularly in Indonesia, remains underexplored. Aims: This study investigates the influence of peer support, leadership style, and communication on employee productivity at the Honda MPM Motor Ponorogo Dealer. Results: The study, conducted using a quantitative approach with data collected from 50 employees through questionnaires, revealed that peer support, leadership style, and communication each significantly and positively impact productivity. The results were validated through multiple linear regression analysis using SPSS. Novelty: This research highlights the simultaneous and significant effects of these factors on productivity within a motor dealership context, providing specific insights into the Indonesian market. Implications: The findings suggest that enhancing peer relationships, adopting effective leadership practices, and improving communication can substantially boost employee productivity. For the MPM Motor Ponorogo Dealer, these results offer actionable recommendations, such as fostering better interpersonal understanding among employees, encouraging leadership to motivate and guide, and providing communication training. Future research is encouraged to explore additional factors influencing productivity, such as work motivation and competency, to build on these findings
Analysis of Consumer Buying Behavior at the East Bekasi Regional Pharmacy Leonard Parsaoran, Edward; Hartono , Sri
Journal of World Science Vol. 2 No. 8 (2023): Journal of World Science
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/jws.v2i8.407

Abstract

This research is motivated by consumer behavior patterns in purchasing medicine at pharmacies. The variables used in this study include price, service quality, purchase decisions, and consumer trust as a mediator. The purpose of this research is to understand and analyze consumer purchasing behavior of medicine at pharmacies in the East Bekasi area. The methodology employed in this study is quantitative research with causal explanation. Data collection techniques involve distributing questionnaires. Meanwhile, the sampling technique utilizes a non-probability sampling design with purposive sampling. Data processing involves Structural Equation Modeling (SEM) using the SmartPLS software version 3.3.7 and includes 138 respondents. Based on the testing and analysis results, it can be concluded that consumer trust mediates price and service quality, consequently exerting a positive and significant influence on the purchase decisions of medicine at East Bekasi Pharmacy. The implications of this research are expected to contribute as information for entrepreneurs and managerial implications that can be practically applied within companies, particularly in determining marketing strategies by managing internal and external factors to enhance sales. Moreover, it also holds theoretical implications in the academic field with the hope of generating new theories.