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All Journal Abdimas Indonesian Journal Journal of Economics and Social Sciences
DA, Elisa Oktaviani
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Religion Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Social Sciences

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The Role of Media in Policy Communication for Flood Management in Banjarmasin City Junaidy, Junaidy; Merdayanty, Dewi; Subhan, Rizky; DA, Elisa Oktaviani; Fadlun, Lukman; Anshari, Khairullah; Nasywa, Hanan
Journal of Economics and Social Sciences (JESS) Vol. 4 No. 2 (2025): Journal of Economics and Social Sciences (JESS)
Publisher : CV. Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/jess.v4i2.1041

Abstract

This study aims to analyze the role of media in the communication of flood management policies in Banjarmasin City, an area prone to flooding due to its geographical characteristics and rapid urbanization. Employing a descriptive qualitative approach, data were collected through in-depth interviews, focus group discussions (FGDs), and content analysis of local media coverage. The data were analyzed using techniques of data reduction, thematic categorization, and narrative interpretation. The findings reveal that the government's communication strategy remains predominantly top-down, relying heavily on digital media and technocratic narratives that are often difficult for the public to comprehend. Local media play a significant role in disseminating policy information but tend to favor government perspectives while providing limited space for civil society voices. The study also identifies several communication challenges, including unequal access to information, weak inter-agency coordination, and limited public dialogue. These findings highlight the need for a reformulation of flood policy communication strategies to be more dialogical, participatory, and community-based to enhance public awareness, preparedness, and active engagement in disaster mitigation.
Empowering Karang Taruna Through Handicraft Production and Marketing as a Flagship of the Creative Economy Junaidy, Junaidy; Merdayanty, Dewi; Subhan, Rizky; DA, Elisa Oktaviani; Anshari, Khairullah; Fadlun, Lukman; Azkiya, Farah
Abdimas Indonesian Journal Vol. 5 No. 2 (2025)
Publisher : Civiliza Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59525/aij.v5i2.1040

Abstract

This community service program aims to empower Karang Taruna RT 26 Sungai Ulin, Banjarbaru, by strengthening skills in producing and marketing handicraft products, particularly beaded bracelets, as part of the creative economy. Despite their potential, members face several obstacles, such as limited technical abilities, lack of entrepreneurial knowledge, restricted market access, and the absence of distinctive products. The program applies a participatory approach, engaging members directly in production training, entrepreneurship workshops, digital marketing strategies, and business management mentoring. The main targets include improving production skills among at least 80% of members, preparing a practical business management plan, and launching digital marketing with an initial goal of 100 bracelet sales within two months. Additional outcomes involve product design innovation, collaboration with local shops and online platforms, and increasing members’ income by 30% within six months. Overall, this program seeks to enhance youth economic independence while promoting sustainable, community-based creative economic growth in Sungai Ulin.
Co-Authors ANSHARI, KHAIRULLAH Azkiya, Farah Fadlun, Lukman Junaidy, Junaidy Merdayanty, Dewi Nasywa, Hanan Subhan, Rizky