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All Journal Cendekia : Jurnal Pendidikan dan Keagamaan
Khusniyah, Difa
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Religion Education Languange, Linguistic, Communication & Media Mathematics Other

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Journal : Cendekia : Jurnal Pendidikan dan Keagamaan

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Menganalisis Lingkungan Eksternal Organisasi (Menganalisis SWOT) Kusumaningrum, Hesti; Wijayanti, Rahma; Khusniyah, Difa
Cendekia : Jurnal Pendidikan dan Keagamaan Vol. 1 No. 2 (2024): September
Publisher : YPI Ulul Albab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69551/cendekia.v1i2.15

Abstract

The success and sustainability of an organization, including a company, is greatly influenced by an analysis of its environment. The outside world includes many things, such as economic, technological, social, political, and environmental circumstances, and can provide opportunities or present threats to the company. Descriptive methods are used in this research to analyze the external environment of a company, especially in terms of industry, economic conditions, and social conditions. This research technique also involves scanning, monitoring, gathering competitive intelligence, and analyzing strengths, weaknesses, opportunities, and threats (SWOT). A company can make plans to handle difficulties and capitalize on opportunities by understanding the external environment.
Co-Authors Kusumaningrum, Hesti Rahma Wijayanti, Rahma