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All Journal Journal of Economics Research and Policy Studies Jurnal Pengabdian Masyarakat - Teknologi Digital Indonesia
Kristiahadi, Ariella
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Computer Science & IT Economics, Econometrics & Finance Environmental Science Social Sciences Other

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PENDAMPINGAN EKONOMI DIGITAL UMKM BINAAN DINAS KOPERASI DAN UKM KOTA SALATIGA DENGAN PLATFORM ONLINE Kristiahadi, Ariella; Purba, Dina Rohhiasta; Samaloysa, Gerald Chavien Chornelius; Fevriera, Sotya; Pertiwi, Angelita Titis
Jurnal Pengabdian Masyarakat - Teknologi Digital Indonesia. Vol 4, No 2 (2025): Oktober 2025
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat - Universitas Teknologi Digital Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26798/jpm.v4i2.1898

Abstract

Optimalisasi penjualan Usaha Mikro, Kecil, dan Menengah (UMKM) melalui ekonomi digital dengan memanfaatkan platform online telah menjadi strategi penting dalam meningkatkan daya saing dan keberlanjutan bisnis di era digital saat ini. Dengan mengadopsi teknologi digital, UMKM dapat mengakses berbagai alat pemasaran, seperti media sosial dan marketplace yang memungkinkan mereka untuk berinteraksi langsung dengan konsumen serta mempromosikan produk secara lebih efektif. Pengabdian masyarakat ini ditujukan untuk 3 UMKM binaan Dinas Koperasi Kota Salatiga dengan tujuan untuk membantu promosi penjualan produk UMKM tersebut secara optimal, baik melalui media sosial maupun marketplace. Hasilnya, ketiga UMKM menunjukan peningkatan keterampilan dalam hal pemasaran digital. Program ini diharapkan mampu membantu para UMKM mengembangkan bisnis UMKM dan pada akhirnya mendukung perekonomian yang ada di Salatiga.
Dampak anggaran pendidikan terhadap perekonomian Indonesia: Analisis input-output Wijayanti, Sintiana; Kristiahadi, Ariella; Anggereni, Belinda Fiona; Ritma, Ritma; Fevriera, Sotya
Journal of Economics Research and Policy Studies Vol. 6 No. 1 (2026): Journal of Economics Research and Policy Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jerps.v6i1.2657

Abstract

This research analyzes the impact of the 2025 education budget on Indonesian economic activity using Input-Output (IO) analysis. This research utilized data from the Indonesia IO Table for 2020 on 17 products, on the population aged 15 years and over who worked in the past week by main job field, and on the GDP deflator. This research finds that the relationship between the Education Service and other sectors is weak. It makes a significant difference in the magnitude of the Education Service’s impact compared to other sectors. Outside the Education Service, the two sectors that are always among the top four in terms of impact on output, gross value added, labor income, and labor absorption are the Manufacturing Industry and the Trade and Vehicle Repair. This research finds that sectors experiencing a small change in the absolute value of output may experience a big percentage change in output. The relatively low impact of the education budget on other sectors confirms that it will have a significant effect on the economy over the long term.
Co-Authors Angelita Titis Pertiwi Anggereni, Belinda Fiona Purba, Dina Rohhiasta Ritma, Ritma Samaloysa, Gerald Chavien Chornelius Sotya Fevriera Wijayanti, Sintiana