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All Journal KONSELING RELIGI Jurnal Ilmu Bimbingan dan Konseling (BIKOLING) Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Gopar, Abdul
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Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Other

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PENGARUH PROMOSI PENJUALAN DAN KUALITAS PRODUK TERHADAP LOYALITAS PELANGGAN PT JAYA ABADI Gopar, Abdul; Halim, Hartanto; Yanthi, Winda Dwi
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 3 No. 4 (2025): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

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Abstract

Penelitian ini bertujuan untuk mengukur pengaruh promosi dan kualitas produk secara parsial dan simultan terhadap loyalitas pelanggan produk bata ringan, di PT Jaya Abadi Kabupaten Cirebon. Menurut Griffin (2015) loyalitas pelanggan adalah orang yang melakukan pembelian berulang secara teratur, membeli lintas lini produk, merujuk orang lain dan menunjukkan kekebalan terhadap tarikan persaingan. Populasi penelitian terdiri dari konsumen yang membeli untuk kebutuhan pembangunan dari produk bata ringan PT Jaya Abadi Kabupaten Cirebon, dengan sampel sebanyak 83 orang. Metode yang digunakan pada penelitian ini adalah metode pendekatan kuantitatif dengan jenis penelitian eksplanatori. Teknik pengumpulan data yang digunakan dalam penelitian ini menggunakan metode angket dengan kuesioner, yaitu dengan menyebarkan pernyataan kepada responden. Dan teknis analisis data dilakukan dengan menggunakan analisis regresi berganda melalui program SPSS versi 27. Hasil penelitian menunjukan bahwa persamaan regresi yang diproleh adalah Y1 = 0,1846 + 0,306 X1 + 0,628 X2 secara parsial, masing – masing variabel ( promosi penjualan dan kualitas produk ) berpengaruh terhadap loyalitas pelanggan. Terbukti dari t-hitung lebih besar dari t-tabel dan nilai signifikansi yang kurang dari 0,1 secara simultan, variabel promosi penjualan dan kualitas produk juga berpengaruh terhadap loyalitas pelanggan. Dengan nilai f-hitung sebesar 779,480 yang lebih besar t-tabel 3.109. serta nilai signifikansi 0,000. Berdasarkan uji koefisen determinasi R-square secara parsial pengaruh promosi penjualan dan kualitas produk sebesar 93,9% dan sisanya 16% dan kualitas produk dipengaruhi sebesar 95,1% dan siasanya 0,49%. Dan berdasarkan uji koefisen daterminasi niali adjusted R-square diperoleh sebesar 87,7% sementara sisanya sebesar 12,3% dipengaruhi oleh factor lain yang tidak diteliti dalam penelitian ini. Berdasarkan penelitian ini dapat disimpulkan bahwa promosi penjualan mempunyai pengaruh yang cukup besar dibandingkan dengan kualitas produk. Untuk itu perusahaan perlu memperhatikan lagi mengenai kualitas produk bata ringan PT Jaya Abadi. Contohnya, mendapatkan sertifikasi kualitas dari badan penguji yang diakui untuk meningkatkan kredibilitas produk dipasar.
Kesejehteraan Psikologis Pada Narapidana Di Rutan Kelas IIb Situbondo Gopar, Abdul; Mirza, Ahmad; Atiq, Choirul; Putra, Dimas Anggara
Jurnal Ilmu Bimbingan dan Konseling Vol. 2 No. 3 (2025): BIKOLING - Desember
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/bikoling.v2i3.917

Abstract

The life experienced by inmates at the Class IIB Situbondo Detention Center involves numerous psychological challenges, such as the loss of family, loss of self-control, and loss of support. This study aims to describe the psychological well-being of inmates at the Class IIB Situbondo Detention Center. This research employs a qualitative method with a field study or case study approach. The selection of research subjects was conducted using purposive sampling, while data collection techniques included observation, interviews, and documentation. Furthermore, data analysis techniques consisted of data condensation, data display, and data verification or conclusion drawing. Data validity was ensured through source triangulation and technique triangulation. The conclusions of this study indicate that the psychological well-being of female inmates at the Class IIB Situbondo Correctional Facility has not yet been optimally fulfilled due to several existing constraints. Supporting factors for the psychological well-being of female inmates include social support, positive interactions, and spirituality. Meanwhile, inhibiting factors affecting psychological well-being consist of personality traits, cultural differences, and limitations in facilities and infrastructure. 
Family Visitation as a Therapeutic Space: A Phenomenological Study on Inmate Counseling Ilahi, Ach. Firman; Arifin, Samsul; Gopar, Abdul; Mirza, Ahmad; Atiq, Choirul; Putra, Dimas Anggara
KONSELING RELIGI Vol 17, No 1 (2026): Juni 2026
Publisher : Universitas Islam Negeri Sunan Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21043/kr.v17i1.35613

Abstract

Family visitation in correctional institutions has consistently been associated with improved psychological well-being and rehabilitation outcomes among incarcerated individuals; however, existing research remains largely quantitative and outcome-focused, offering limited theoretical insight into the relational and therapeutic mechanisms underlying these effects from a counseling perspective. Addressing this gap, the present phenomenological study explores the lived experiences of incarcerated individuals during family visits and examines the relational dynamics that emerge through the lens of systemic family counseling. Using Interpretative Phenomenological Analysis (IPA), in-depth semi-structured interviews were conducted with nine male incarcerated individuals and five family members in an Indonesian correctional facility. The analysis revealed that family visitation constitutes a multidimensional and dialectical experience, simultaneously providing existential validation, emotional reassurance, and identity reinforcement, while also eliciting ambivalent emotions such as guilt, vulnerability, and anticipatory loss. Visitation encounters functioned as systemic microcosms in which core therapeutic processes—emotional co-regulation, narrative reconstruction of self and family roles, and protective relational communication aimed at managing conflict and preserving hope—unfolded organically. These findings support a conceptual reframing of family visitation as a naturally occurring systemic therapeutic intervention, rather than a peripheral institutional routine. The study carries important implications for counseling practice in correctional settings, highlighting the need to strategically integrate family visitation into structured pre-visit preparation and post-visit counseling processes to enhance psychological recovery and support reintegration trajectories.
Co-Authors Atiq, Choirul Dimas Anggara Putra, Dimas Anggara Halim, Hartanto Ilahi, Ach. Firman Mirza, Ahmad Samsul Arifin Yanthi, Winda Dwi