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All Journal Pendas : Jurnah Ilmiah Pendidikan Dasar COSMOS
Roro Suci Nurdianti, Raden
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Education Languange, Linguistic, Communication & Media Mathematics Other

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PENGARUH REAKSI AFEKTIF DAN KOGNITIF DALAM LIVE STREAMING COMMERCE TERHADAP PERILAKU IMPULSIVE BUYING PADA MAHASISWA PENDIDIKAN EKONOMI Melanie, Melanie; Aisyah, Iis; Roro Suci Nurdianti, Raden
COSMOS : Jurnal Ilmu Pendidikan, Ekonomi dan Teknologi Vol 1 No 3 (2024): April-May
Publisher : PUSDATIN Institut Agama Islam Sultan Muhammad Syafiuddin Sambas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37567/cosmos.v1i3.144

Abstract

The problem in the research is that students cannot control their desire to buy products in live streaming commerce and take action spontaneously, resulting in impulsive buying behavior. This research also aims to determine the influence of affective and cognitive reactions in live streaming commerce on impulsive buying behavior. This research uses a quantitative survey type method with an explanatory research design. The population in this study were economic education students from the Class of 2022 and 2023 using a proportionate stratified random sampling technique, totaling 164 students. The collection technique uses a questionnaire and the data analysis technique uses SPSS version 25.0 for Windows. The research results show that: 1) There is a partially significant positive influence (significance value of 0.000 or calculated t value of 6.414) on the affective reaction variable which is related to impulsive buying behavior; 2) There is a partially significant positive influence (significance value of 0.000 or calculated t value of 4.657) on the cognitive reaction variable related to impulsive buying behavior; and 3) There is a joint significant influence (significance value of 0.000 or calculated f value of 57.344) between affective and cognitive reactions to the variable measuring impulsive buying behavior. The findings of this study also show that 41.6% of the reasons behind impulse buying behavior can be predicted by combining affective and cognitive reactions.
PENGARUH ACADEMIC RESILIENCE DAN PSYCHOLOGICAL SAFETY TERHADAP PRESTASI BELAJAR PESERTA DIDIK PADA MATA PELAJARAN EKONOMI DI KELAS XI SMA NEGERI 1 RAJAGALUH Ridha Fauziyah, Leila; Roro Suci Nurdianti, Raden; Fitriana Afriza, Edi
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 03 (2026): Volume 11 Nomor 03, September 2026 Completed
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i03.57439

Abstract

This research was motivated by the fact that some students who had not yet achieved mastery in summative assessment in economic subjects. This condition may be attributed to students lack of resilience in dealing with academic pressures, as well as a learning environment that does not adequately support them psichologically to participate actively during the learning process. Therefore, these two factors are considered important insupporting students learning achievement. Based on this background, the study aimed to determine the effect of academic resilience and psychological safety on the learning archievement of grade XI students studying economics subjects. This research employed a quantitative method with a survey approarch. The population consisted of 427 XI grade students. The research sample consisted of 247 students selected using purposive sampling technique. Data were collected through questionnaires. The collected data were analyzed using multiple linear regression. Pior to hypothesis testing, the data were subjected to prerequisite test. Hypothesis testing was conducted through partial and simultaneous tests. The result of the study indicate that academic resilience and psychological safety had a significant effect on students learning achievement, both partially dan simultaneously. These findings suggest that the higher the levels of academic resilience and psychological safety possessed by students, the higher their learning achievement will be.
Co-Authors Aisyah, Iis Fitriana Afriza, Edi Melanie Melanie, Melanie Ridha Fauziyah, Leila