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All Journal Jurnal Indonesia Sosial Teknologi Eduvest - Journal of Universal Studies
Fahrezi, Rendi Brahma
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Aerospace Engineering Computer Science & IT Economics, Econometrics & Finance Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Neuroscience Social Sciences

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Journal : Jurnal Indonesia Sosial Teknologi

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Analyze The Role Of Social Media In Increasing Customer Loyalty In Shopee's Digital E-Commerce Business Amelia, Amelia; Hendrian, Sukma; Solikhah, Mar'atus; Kholipah, Siti Ainul; Fahrezi, Rendi Brahma
Jurnal Indonesia Sosial Teknologi Vol. 4 No. 8 (2023): Jurnal Indonesia Sosial Teknologi
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jist.v4i8.667

Abstract

The development of information technology, especially social media, has brought significant changes in the way businesses operate and interact with customers. In the era of digital business, social media has become one of the important tools in building digital business loyalty with its customers. The purpose of this study is to analyze the role of social media in increasing customer loyalty in digital businesses. This research uses qualitative research methods. The data collection technique was carried out by a literature study obtained from Google Scholar and social media from Shopee’s E-commerce digital business. The data that has been collected is then analyzed thematically. The results showed that social media plays a role in increasing customer loyalty by increasing customer satisfaction and service quality through customer interaction, promotional media, offering gifts, and sharing interesting content.
The Effectiveness Of Learning Through Online Applications Fahrezi, Rendi Brahma; Hendrian, Sukma; Kholipah, Siti Ainul
Jurnal Indonesia Sosial Teknologi Vol. 4 No. 8 (2023): Jurnal Indonesia Sosial Teknologi
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jist.v4i8.694

Abstract

Advances in information technology provide a fairly rapid influence in the world of education to improve learning outcomes where the use of IT makes it easier for users to use it anywhere and anytime. One of the desires of students or parents for children's learning outcomes is to obtain optimal grades and be able to support them to achieve their goals. One way is by adding learning through online learning applications that are available in various types. Therefore, researchers want to find out more about the effectiveness of learning through online learning applications. The aim is to find out whether or not the use of online learning applications is effective in improving student learning outcomes at school X Jakarta. The research method used is descriptive quantitative with data collection techniques through the distribution of questionnaires, observations, interviews, and documentation. Respondents were selected by purposive sampling and totaled 40 respondents. The data received will be processed carefully so that the research results show that online learning applications have an effectiveness valued in improving student learning outcomes and the effectiveness of learning through online learning applications is quite good.
Co-Authors Amelia Amelia Hendri Sukma Kholipah, Siti Ainul Solikhah, Mar'atus