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All Journal CogITo Smart Journal Edutik : Jurnal Pendidikan Teknologi Informasi dan Komunikasi
Tampi, Tesalonika Inryanti
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Computer Science & IT Decision Sciences, Operations Research & Management Education Electrical & Electronics Engineering Other

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Digitasi Penyebaran Mahasiswa Universitas Negeri Manado Tampi, Tesalonika Inryanti; Rianto, Indra; Mewengkang, Alfrina
Edutik : Jurnal Pendidikan Teknologi Informasi dan Komunikasi Vol. 3 No. 3 (2023): EduTIK : Juni 2023
Publisher : Jurusan PTIK Universitas Negeri Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53682/edutik.v3i1.6869

Abstract

Budiarto, S. P. (2018). Klasifikasi Data Mahasiswa Menggunakan Metode Decision Tree Algoritma C4. 5 divisualisasikan dalam GIS (Studi Kasus: Universitas PGRI Banyuwangi). Jurnal CITISEE, 45-52. Dangkua, E. V., Gunawan, V., & Adi, K. (2015). Penerapan Metode Hill Climbing Pada Sistem Informasi Geografis Untuk Mencari Lintasan Terpendek. Jurnal Sistem Informasi Bisnis, 5(1), 19-25. Dwidasmara, I. B. G. (2014). Sistem Informasi Geografis Obyek Wisata Bali Berbasis Aplikasi Mobile Dengan Representasi Data Spasial Menggunakan Xml Svg. Jurnal Ilmu Komputer. Farhan, A. H., Susetyo, B., & Laxmi, G. F. (2018, July). Model Pendugaan Luas Lahan Terbangun Menggunakan Metode Mean Shift Segmentation Berbasis Web GIS (Studi Kasus Perumahan Kemang Indah Regency). In Seminar Nasional Teknologi Informasi (Vol. 1, pp. 6-22). Ilyas, A., & Budijanto, H. A. (2017). Sistem Informasi Geografis (Sig) Destinasi Wisata Di Kabupaten Batang. RISTEK: Jurnal Riset, Inovasi dan Teknologi Kabupaten Batang, 2(1), 25-30. Irwansyah, E. (2013). Sistem informasi geografis: prinsip dasar dan pengembangan aplikasi. DigiBook Yogyakarta. Peppard, J., & Ward, J. (2004). Beyond strategic information systems: towards an IS capability. The Journal of Strategic Information Systems, 13(2), 167-194. Perrina, M. G. (2021). Literature Review Sistem Informasi Geografis (SIG). Journal of Information Technology and Computer Science (JOINTECOMS). Priambodo, R., & Kadarina, T. M. (2020). Pelacakan Lokasi Pasien berbasis Internet of Things untuk Sistem Pendukung Layanan Kesehatan Ibu dan Anak. INOVTEK Polbeng-Seri Informatika, 5(2), 263-273. Susanto, E. R. (2021). Sistem Informasi Geografis (GIS) Tempat Wisata di Kabupaten Tanggamus. Jurnal Teknologi Dan Sistem Informasi, 2(3), 125-135. Wiyono, A., & Wijaya, A. F. (2020). Perencanaan Strategis Sistem Informasi Di PT Telekomunikasi Indonesia, Tbk Witel Semarang Menggunakan Ward And Peppard. Jurnal Bina Komputer, 2(1), 23-32.
Transparency and Trust in Minahasa Tourism Advertising using Blockchain Rianto, Indra; Djamen, Arje Cerullo; Tampi, Tesalonika Inryanti; Langitan, Jentelino Silvester; Modeong, Merriam
CogITo Smart Journal Vol. 11 No. 2 (2025): Cogito Smart Journal
Publisher : Fakultas Ilmu Komputer, Universitas Klabat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31154/cogito.v11i2.969.323-336

Abstract

Abstract Tourism plays a vital role in driving economic growth, and Minahasa holds strong potential to optimize this sector. However, challenges remain in digital advertising, particularly regarding transparency and consumer trust. This study investigates the impact of blockchain technology on transparency, trust, and the effectiveness of digital advertising in Minahasa’s tourism industry. A quantitative explanatory design was employed using Partial Least Squares Structural Equation Modeling (SEM-PLS), with data collected from 150–250 respondents through purposive and snowball sampling techniques.The findings reveal that blockchain significantly influences all key variables. It enhances advertising transparency (T-statistic = 36.738, p = 0.000), strengthens consumer trust (T-statistic = 33.164, p = 0.000), and improves advertising effectiveness (T-statistic = 28.400, p = 0.000). These results highlight blockchain’s capacity to provide immutable records, ensure data authenticity, and optimize ad performance through verifiable real-time information. This study confirms that blockchain can serve as a strategic tool to promote transparent, trustworthy, and effective digital advertising in tourism. The findings provide practical insights for tourism stakeholders and contribute to academic discussions on technology-driven marketing innovation.
Co-Authors Alfrina Mewengkang Arje Cerullo Djamen Langitan, Jentelino Silvester Merriam Listiany Modeong Rianto, Indra