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All Journal Jurnal Kewirausahaan dan Inovasi
Aulia, Zahwa Hawa
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Decision Sciences, Operations Research & Management Environmental Science Social Sciences

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The Influence of Incentives and Career Development on Employee Retention Aulia, Zahwa Hawa; Irawanto, Dodi Wirawan
Jurnal Kewirausahaan dan Inovasi Vol. 4 No. 4 (2025)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/jki.2025.04.4.22

Abstract

Objective study This is for measure influence incentive and development career to retention employee on Division Marketing PT GDN Jakarta Center. The Respondent is the division 's 89 employees were selected through purposive sampling; Which the amount counted use formula Slovin. Data collected from questionnaire and analyzed use multiple linear regression in SPSS version 27 for Mac. Research This find that incentive influential positive and significant to retention employee, development career influential positive and significant to retention employees, and that incentives and development career in a way simultaneous influential significant to retention employee.
Co-Authors Dodi Wirawan Irawanto