Abidzar Al Ghifari
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STRATEGI PEMASARAN PRODUK BATIK SS DALAM MENINGKATKAN DAYA SAING DI ERA GLOBALISASI Rahma Nafalina Azzahra; Siti Anisa Almaulani; Lulu ‘Aabidah; Trinindita Nayla Nabila; Abidzar Al Ghifari; Ferida Rahmawati
Jurnal Ekonomi Bisnis dan Kewirausahaan Vol. 2 No. 6 (2025): Desember : Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBER)
Publisher : CV. Denasya Smart Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69714/7t889c42

Abstract

The Indonesian batik industry must adapt to the demands of globalization and digitalization in order to remain competitive. This study aims to explore the marketing strategies used by Batik SS Pekalongan UMKM in facing these challenges. To study this, a qualitative method with a descriptive approach was applied. Data were collected through in-depth interviews, direct observation, and document analysis from primary and secondary sources. The analysis was carried out by reducing the data, presenting the data, and drawing conclusions. The findings reveal that Batik SS implements flexible marketing strategies, combining traditional methods with digital technology. Product differentiation through glocalization, which integrates Pekalongan motifs with Balinese cultural elements such as barong shirts and daster dresses with “Bali” written on them, is a major strength in attracting tourists. In their traditional strategy, they use direct relational marketing and location-based marketing in Bali's tourist destinations. Since 2024, digital marketing through social media such as Facebook and TikTok, as well as e-commerce platforms such as Shopee Live, has proven to increase online sales, which are higher than offline sales. Despite facing challenges such as price competition in the digital world and the need for content consistency, Batik SS continues to leverage local culture-based innovations and its ability to adapt to modern marketing channels as a basis for improving competitiveness and maintaining business sustainability in the global era.
DINAMIKA SILENT STRUGGLE PADA PESERTA DIDIK DAN RELEVANSINYA TERHADAP LAYANAN BIMBINGAN DAN KONSELING Abidzar Al Ghifari; Septia Rosada; Fina Nikmatul Kamelia; Harits Mafaza Ahsan; Rahmi Anekasari
AflahConsilia : Jurnal Bimbingan dan Konseling Vol 4 No 2 (2026): Aflah Consilia: Jurnal Bimbingan dan Konseling
Publisher : Program Studi Bimbingan Konseling Pendidikan Islam Fakultas Tarbiyah Institut Agama Islam Ngawi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56997/aflahconsilia.v4i2.3040

Abstract

The phenomenon of silent struggle among students has become an increasingly relevant psychological issue in education, as many students experience emotional distress in silence without being able to express it openly. This study aims to examine the dynamics of silent struggle among students and its relevance to guidance and counseling services in schools. The research employed a qualitative approach using a library research method by reviewing various journals, books, and scientific literature related to students’ mental health, academic stress, and counseling services. The findings indicate that silent struggle is influenced by academic pressure, lack of emotional support, unsupportive social environments, introverted personality traits, and the influence of social media that triggers anxiety and insecurity. These conditions have an impact on decreased learning motivation, low academic participation, burnout, social anxiety, and academic procrastination. The study also emphasizes that guidance and counseling services play a strategic role in helping students cope with psychological pressure through individual counseling, group guidance, preventive approaches, and the creation of a humane, safe, and supportive school environment for students’ mental well-being.
PENGARUH PENDEKATAN KONSTRUKTIVISME TERHADAP KEMANDIRIAN BELAJAR SISWA DALAM PEMBELAJARAN PAI Ramadhani, Hikmah; Abidzar Al Ghifari; Tia Meisaroh; Jumhuriyatus Sa’diyah; Nurlaila Ana
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 2 (2026): Volume 11 No. 02, Juni 2026.
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i2.50660

Abstract

This study discusses the effect of the constructivist approach on students’ learning independence in Islamic Religious Education (PAI). The background of this research is the learning process that is still teacher-centered, causing students to be less active and independent in learning. This study aims to determine the influence of the constructivist approach on students’ learning independence and to describe its implementation in PAI learning. The research used a qualitative descriptive approach through library research methods by examining various relevant sources such as books, scientific journals, and articles. Data were collected through documentation techniques and analyzed using content analysis. The results of the study indicate that the constructivist approach has a positive influence on students’ learning independence because students are encouraged to actively build their own understanding through discussion, problem solving, active questioning, and contextual learning. This approach also improves students’ activeness, responsibility, motivation, self-confidence, and critical thinking skills in learning PAI. In addition, the role of the teacher as a facilitator supports the creation of meaningful and student-centered learning. Therefore, the constructivist approach can be an effective alternative in improving students’ learning independence in Islamic Religious Education learning.