Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal Akubis: Jurnal Akuntansi dan Bisnis
Muhammad Fadel Dinero
Unknown Affiliation
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Evaluasi Dampak Keberadaan Juru Parkir Liar terhadap Perilaku Konsumen Generasi Z di Depan Usaha Mikro di Kecamatan Rappocini Muhammad Fadel Dinero; M. Ikhwan Maulana Haeruddin; M. Ilham Wardhana Haeruddin; Sitti Hasbiah; Ilma Wulansari Hasdiansa
Akubis : Jurnal Akuntansi dan Bisnis Vol. 10 No. 2 (2025): Akubis : Jurnal Akuntansi dan Bisnis
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37832/akubis.v10i2.100

Abstract

This research objective is to further evaluate how the presence of illegal parking attendants affects consumer behavior, particularly Generation Z, in deciding to visit and transact at MSMEs in Makassar City. This study aims to analyze Generation Z's perception of the presence of illegal parking attendants around micro-enterprises in Rappocini District, Makassar City, and its impact on consumer behavior. This research uses a qualitative approach with in-depth interviews of 15 Generation Z informants who are consumers of micro-enterprises in the area. The research findings indicate that the majority of informants feel uncomfortable with the presence of illegal parking attendants due to what they perceive as forced fees, a lack of vehicle security guaranties, and additional burdensome costs. This condition affects the shopping experience and makes some consumers reluctant to return to certain business locations. However, some informants stated that the presence of illegal parking attendants did not significantly influence their decisions due to factors such as location proximity, habit, and relatively affordable rates.
Co-Authors Ilma Wulansari Hasdiansa M. Ikhwan Maulana Haeruddin Sitti Hasbiah