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p-Index From 2020 - 2025
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All Journal Review: Journal of Multidisciplinary in Social Sciences
Halim, M. Irsyad
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Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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Feasibility of Risalad Fruit Salad in West Cikarang: Marketing and Operational Perspectives Halim, M. Irsyad; Soraya, Nabila; Fazri, Naufal; Silvia, Nita; Amelia S, Putri
Review: Journal of Multidisciplinary in Social Sciences Vol. 2 No. 10 (2025): October 2025
Publisher : Lentera Ilmu Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59422/rjmss.v2i10.1059

Abstract

This study reflects the importance of a thorough analysis of marketing, operational, and legal aspects in determining the feasibility of the Risalad fruit salad business in West Cikarang. This study aims to include a comprehensive analysis of the marketing, operational, legal, pricing, and promotional aspects of the Risalad business, with the aim of providing insight into its feasibility and potential success in the market. This study applies a qualitative approach, which means focusing on verbal and descriptive data collection. This approach allows researchers to explore information in depth and gain a better understanding of the phenomenon under study. The results of this study provide in-depth insights into the marketing, operational, and legal aspects that influence the feasibility of the Risalad fruit salad business in West Cikarang.
Co-Authors Amelia S, Putri Fazri, Naufal Silvia, Nita Soraya, Nabila